Cele i korzyści budowania relacji szkoły wyśszej z absolwentami
The objectives and advantages of building relations between university and graduates
Author(s): Anna Krajewska-SmardzSubject(s): Constitutional Law, Labor relations, State/Government and Education
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Summary/Abstract: The current law in Poland, especially the new act Law on Higher Education, obligates universities to monitor the career of graduates in order to adjust study programs for the needs of the labor market. This mechanism will be one of the criterions of the institutional evaluation conducted by the State Accreditation Committee. However, the legislator has not indicated methods and tolls of research in this scope and there are no equal criteria for all universities. This law forces universities to begin the process of building relations with their graduates. Universities have to develop themselves a model of the relation with the graduates that will enable them to obtain data about their carrier path. The paper discusses the objectives and advantages of building relations between university and graduates and describes the tools available for use in the communication process. The paper also presents examples of graduates relations programs used by selected universities.
Journal: Marketing i Zarządzanie
- Issue Year: 2012
- Issue No: 25
- Page Range: 383-398
- Page Count: 16
- Language: Polish