Możliwości social media – znajomość pojęć a użytkowanie
Possibilities of social media – knowledge and usage
Author(s): Kamila Peszko, Urszula ChrącholSubject(s): Media studies, Theory of Communication
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Summary/Abstract: The authors of the article present meaning of different forms of internet community communication based on created social media. They point to the disparity that exists among the knowledge of Internet users communication forms, and their use. In the article defined are basic channels of Internet community communication as a systematization of concepts.
Journal: Marketing i Zarządzanie
- Issue Year: 2011
- Issue No: 19
- Page Range: 93-102
- Page Count: 10
- Language: Polish