Donald Trump kontra media
Donald Trump versus media
Author(s): Wojciech MaguśSubject(s): Politics / Political Sciences, Communication studies
Published by: Polskie Towarzystwo Retoryczne
Keywords: mainstream media, presidential campaign; Donald Trump; communication strategy; public opinion
Summary/Abstract: The aim of this article is to show Donald Trump's attitude towards the traditional media during the election campaign and after taking the office of the President of the United States. The article also shows the place of the mainstream media in communication strategy of Donald Trump. An important aim of the text is to try to find rationality in this strategy and to indicate the factors determining the chosen attitude.
Journal: Res Rhetorica
- Issue Year: 5/2018
- Issue No: 2
- Page Range: 14-28
- Page Count: 15
- Language: Polish