Metaforička poimanja migrantske krize u medijskom diskursu Srbije
Metaphor Patterns of the Migrant Crisis in Serbian Media Discourse

Summary/Abstract: Couched in a wide theoretical framework which synthesises concepts and operations of both Cognitive Linguistics and Critical Discourse Analysis, the paper investigates the topic of migrant crisis in Serbian media discourse. The analysis of data collection, compiled from texts published in various print and electronic news media in 2015, focuses on verbal instantiations of two interrelated cognitive schemas – movement and containment, particularly pinpointing the water and wall metaphors. The paper aims: a) to show how the symbiosis of language, cognition and social reality unpacks the framing of discourse participants, and b) to establish how the perspectivising or highlighting of one component of a conceptual structure helps guide social action and revive covert or overt ideologies. Both metaphors, water and wall, are shown to be highly rhetorical – the same metaphor invokes different evaluative labelling depending on the motivation of discourse participants which underlies the metaphor choice. It appears that some participants in Serbian media discourse, while opting for the given metaphor, are not fully aware of its ideological loadedness, and its role in creating social realities.

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