Wspomaganie strategii przedsiębiorstwa produkcyjnego – studium przypadku
Supporting the Strategy of a Production Enterprise – a Case Study

Summary/Abstract: Creating an industrial company’s strategy is based on the properly chosen concepts of activities which include a variety of aspects that might influence its functioning. By analyzing them we may define realistic goals and tasks possible to achieve and quickly react to fast changes in surrounding. The analysis should be completed by the optimal choice for the enterprise strategy. This process is continuous. In this process, it is required to observe changes in the environment inside and outside the company, whereas the new information in respect of which must be made appropriate adjustments in strategy. While designing the strategy many management concepts and methods are used, e.i: SWOT/TOWS analysis, ADL matrix, analysis of key success factors, strategic gap analysis, Kaizen.

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