От комплексност към страх и оптимизъм вCOVID-19 ежедневието
From Сomplexity to Fear and Optimism in Everyday Life With COVID-19

Summary/Abstract: The COVID-19 pandemic of 2020 developed into a crisis of civilizational type. The interactions within society are more complicated: the present is high complexity, apparent confusion, low social trust levels, and fear among people. This leads to conspiracy theories and behavioural infections ranging from depressions to aggression, while simultaneously, it creates the need for hope and optimism. The paper aims to show that overcoming the social estrangement and balancing fear with optimism and hope is essential for the future of social reality. The paper utilizes existing scientific developments from the fields of psychology, sociology, and the media and publicly available articles from the mass media. Based on them is defined the problem which is set out as the consequence of unresolved matters around the neoliberalism which is infiltrating the social interactions; the fear and the conspiracy theories, and the poorly understood need for optimism and hope. The focus is also set on these problems entering the mass media, where the situation is unusual, as far as the fear of COVID-19 is concerned. In these circumstances, both society and the media must evaluate their attitude towards neoliberal policies and find their balance between fear and the need for hope.

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