Genç Turistlerin Destinasyon Tercihleri ve Tavsiye etme Niyetlerinin İncelenmesi: İstanbul Örneği
Investigation of Destination Preferences and Intentions of Young Tourists: Case of Istanbul

Summary/Abstract: Tourism is called an event that occurs as a result of temporary accommodation in another place, except where people live permanently. Tourism has evolved from the first ages when people began to develop until today. Special interest tourism, which emerges as a result of the changes, serves by taking shape according to the wishes and preferences of each person. In this study, youth tourism, which emerged after the Second World War and which is widely supported in Europe, is discussed. Youth tourism includes all the travels that young people between the ages of 15-25 have read, regardless of whether they are married or single. This study was created with the participation of 28 participants who have traveled previously with the qualitative data collection method and their responses. The aim of the study is to develop opinions and suggestions in order to enable more young and foreign tourists to choose İstanbul in a big cosmopolitan city like İstanbul, by taking the travel motivations of young individuals who have traveled before. In line with the findings obtained in the study carried out in this direction, it was found that young individuals between the ages of 15-25 visited the places reflecting the natural structure and culture of the regions they were in during their travels. Therefore, it was concluded that by organizing international events and organizations, it can be realized with a more comprehensive and efficient advertising policy by protecting the historical texture of İstanbul.

• Details
• Contents