ИСТРАЖУВАЊА НА ПЕРЦЕПЦИИТЕ НА МАКЕДОНЦИТЕ ЗА КОРЕЈА И СТРАТЕГИИ ЗА МЕЃУКУЛТУРНА КОМУНИКАЦИЈА (Анализа на резултатите од емпириското истражување)
Research on Images with Which Macedonians Associate Korea and on the Strategies for Intercultural Communication (Result analysis of the empirical research)

Summary/Abstract: In this paper the author analyzes the perceptions and the images which Macedonians associate with Korea. Based upon the empirical research evidence is obtained about the awareness of Macedonians, especially young people, and the level of their infromedness about Korea and Korean language, as well as East Asia and East Asian languages, cultures and civilizations in general. Namely, it becomes clear that the interest towards the East and the cultures and civilizations of countries like Korea is expanding, that the new information technologies, the Internet, give the opportunity for learning facts and forming images of the Other that are different from those before their appearance, and that the distance loses its meaning and is not a hindrance for for establishing intensive relations with people and art products from distant countries, e.g. K-pop music, Korean TV dramas, etc. The reasearch showed that generally the youth are interested to learn the Korean language as well, but a big commitment is neccesary, as well as an organization from the educational institutions.

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