СЕМАНТИКО-СТИЛІСТИЧНИЙ ПОТЕНЦІАЛ ФУТБОЛЬНОЇ ЛЕКСИКИ УКРАЇНСЬКОЇ МОВИ В НЕСПЕЦІАЛЬНИХ КОНТЕКСТАХ
SEMANTIC AND STYLISTIC POTENTIAL OF FOOTBALL VOCABULARY OF UKRAINIAN LANGUAGE IN NON-SPECIALIZED CONTEXTS

Summary/Abstract: It is noted in the article that at the beginning of the 21th century football is amulticultural phenomenon, which is reflected in various national lexicon. Despite the separate studiesof football vocabulary or football terminology in different languages, there are no scientific studiesin Ukrainian lexicology and terminology that reveal the functional features of football nominations.The purpose of the study is to analyze the semantic and stylistic potential of the football vocabularyof Ukrainian language in the non-specialized sphere of realization. Declared task: to cover suchsegments of non-professional football communication as media and spoken language. It isestablished that in the non-specialized sphere of linguistic societies football terms are subject todeterminism. The commonly used vocabulary brings together the following parameters: accessibilityand clarity, emotional color of the lexical units, the presence of synonymy, antonymy. Analysis ofthe functioning of the football vocabulary in non-special contexts indicates about constant tendencyto change the meanings of words. In the language of mass media in non-special contexts, the mostsignificant functional activity is the lexical units from the football sphere, as referee, outsider,forward. In colloquial language, the lexeme to outfootball often changes its stylistic parameters andtransforms the semantic content. Metaphorization, first of all, contributes the expansion of semanticvolume of words. Football vocabulary as a dynamic segment of linguistic activity of society requiresregular studying and normalization.

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