Service portfolio as a key element of service strategy
Service portfolio as a key element of service strategy

Summary/Abstract: The service strategy details how the service provider will use the service in the process of meeting the set objectives to meet the needs of the customer while achieving the direction of the company’s development. Taking into account the complexity of the service process and the needs of customers is the first step in creating a service strategy. The result created services strategy is a service portfolio that properly managed is a key area of activity of the company. The aim of this article is to present a approach based on a set of recommendations called the Information Technology Infrastructure Library (ITIL). The recommendations allows for the development of a service portfolio, which is a key element of the enterprise services strategy. The assumptions and stages of the service portfolio management process will be presented on the basis of the data characterizing the selected service market in Poland. The process of portfolio management services allows to specify priorities and optimize the allocation of resources necessary to produce a specific service. It assumes striving to maximize the value of services, enables to know and understand the requirements for services, and select resources to maximize the effects of the service process.

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