Řízení zpětných toků jako prostředek tvorby hodnoty
Reverse flows management as a means of value creation

Author(s): Alena Klapalová
Subject(s): Business Economy / Management, Methodology and research technology, Management and complex organizations
Published by: Masarykova univerzita nakladatelství
Keywords: manufacturing; service companies; reverse flows; management; value creation;
Summary/Abstract: The book presents selected findings related to the goal of the research project funded by the Grant Agency of the Czech Republic (GA13-147045) which is to identify reverse flows management mechanisms in manufacturing and service companies to determine the factors and symptoms of cost-effective, efficient and effective reverse flows management in the context of value creation. The core thematic areas deal with the causal relationships in management which affect the character and especially the efficiency and effectiveness of the reverse flows system, including support of reverse flows management by the IS. Special attention is paid to the specificities of service.

• Details
• Contents