7th International Scientific Conference EMAN 2023 – Economics & Management: How to Cope with Disrupted Times, SELECTED PAPERS, Ljubljana, Slovenia (hybrid), March 23, 2023
7th International Scientific Conference EMAN 2023 – Economics & Management: How to Cope with Disrupted Times, SELECTED PAPERS, Ljubljana, Slovenia (hybrid), March 23, 2023
Contributor(s): Vuk Bevanda (Editor)
Subject(s): Social Sciences, Economy
ISSN: 2683-4510
Published by: Udruženje ekonomista i menadžera Balkana
Keywords: Economics; Management; 5G; Banking sector; Education; Heritage tourism; Innovation; Russian invasion-Ukraine; Sustainable development
Summary/Abstract: The purpose of the annual EMAN conference is to support the power of scientific research and dissemination of the research results with the objective to enhance society by advancing knowledge; policy-making change, lives, and ultimately, the world. Our objective is to continue to be the foremost annual conference on cutting-edge theory and practice of economics and management through encouraging advancement via excellence, and interaction. EMAN conference aims to bring together the international academic community (experts, scientists,engineers, researchers, students, and others) and enable interactive discussions and other forms of interpersonal exchange of experiences and popularization of science and personal and collective affirmation. The annual EMAN conference is committed to the highest standards of publishing integrity and academic honesty ensuring ethics in all its publications. Conformance to standards of ethical behavior is therefore expected of all parties involved: authors, editors, reviewers, and the publisher. The conference organizer follows the Committee on Publication Ethics (COPE) guidelines on how to deal with potential acts of misconduct. All received full papers prior peer review process are subject to plagiarism check with iThenticate by Turnitin software. Any identified plagiarism automatically disqualifies a paper. Afterward, all full papers are double-blind peer-reviewed by the reviewers drawn from the editorial committee or external reviewers depending on the topic, title, and subject matter of the paper. Peer reviewers provide a critical assessment of the paper and may recommend improvements. Although the author may choose not to take this advice, editors highly recommend that the author address any issues, explaining why their research process or conclusions are correct. Association of Economists and Managers of the Balkans headquartered in Belgrade – Serbia along with the partner institutions, namely the Faculty of Management Koper, University of Primorska, Slovenia; Faculty of Economics, Administration and Business, “Stefan cel Mare” University of Suceava – Romania; Faculty of Economics in Osijek, Josip Juraj Strossmayer University of Osijek - Croatia and the School of Economics and Business, University of Sarajevo(SEBS) - Bosnia and Herzegovina organized Seventh International Scientific Conference on Economics and Management: How to Cope with Disrupted Times - EMAN 2023. Conference was held in Ljubljana, Slovenia (online/virtually/in-person) at the Faculty of Public Administration, University of Ljubljana, Slovenia, Gosarjeva ulica 5, Ljubljana, Slovenia. Participation in the conference took nearly 200 researchers representing 26 different countries from different universities, eminent faculties, scientific institutes, colleges, various ministries, local governments, public and private enterprises, multinational companies, associations, etc.
Series: International Scientific Conference EMAN Economics and Management: How to Cope with Disrupted Times
- Print-ISBN-13: 978-86-80194-70-7
- Page Count: 216
- Publication Year: 2023
- Language: English
Identifying Barriers Hindering the Application of Blockchain in the Energy Sector: Pestle and SWOT Analyses
Identifying Barriers Hindering the Application of Blockchain in the Energy Sector: Pestle and SWOT Analyses
(Identifying Barriers Hindering the Application of Blockchain in the Energy Sector: Pestle and SWOT Analyses)
- Author(s):Aikaterini Papapostolou, Sokratis Divolis, Vangelis Marinakis
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:1-8
- No. of Pages:8
- Keywords:Strategic management; Distributed ledger technology; Market analysis; Energy; Policy-making
- Summary/Abstract:The global energy market is in a period of radical change. Decentralized energy production, energy storage and consumer-producers of electricity constitute the future shape of the electricity system. Distributed Ledger Technology, known as blockchain, is an emerging technology that can play an important role in green energy transition. Although blockchain can be applied to a wide range of applications in the energy sector, there is a lack of sound understanding. This paper aims to provide a market analysis with the use of PESTLE and SWOT, resulting in a list of barriers that affect the successful application of blockchain technology in the energy sector. The findings could assist related stakeholders, such as energy market actors and policymakers to acquire a clearer view of blockchain use in the energy sector and draw strategies that will overcome the barriers leading to the establishment of this technology in the energy sector.
Bridging the Broadband Divide through 5G Solutions Based on Community-Based Broadband Solutions for Balancing Competition
Bridging the Broadband Divide through 5G Solutions Based on Community-Based Broadband Solutions for Balancing Competition
(Bridging the Broadband Divide through 5G Solutions Based on Community-Based Broadband Solutions for Balancing Competition)
- Author(s):Renaldi Gondosubroto
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:9-17
- No. of Pages:9
- Keywords:Competition; Broadband divide; 5G
- Summary/Abstract:This paper addresses the issue of insufficient broadband and wireless technology access in rural areas and proposes the use of 5G technology to bridge the digital divide. The paper analyzes a possible cost model for community implementation of 5G, with a focus on Chicago’s South and West Sides, where internet access is an issue for citizens. The methodology is based on qualitative research through narrative analysis and a focus group discussion with economists and consultants specializing in the digital divide. The paper proposes a cost model based on average revenue per machine (ARPM) instead of the traditional average revenue per user (ARPU) model, which provides a fairer cost model for rural areas. Participants of the focus group evaluated the model and concluded that it would provide a fair and competitive ground between local and nationwide providers, with potential government support.
Market Predictability and Mean Reversion in MENA Markets: An Empirical Study of Equity Market Efficiency
Market Predictability and Mean Reversion in MENA Markets: An Empirical Study of Equity Market Efficiency
(Market Predictability and Mean Reversion in MENA Markets: An Empirical Study of Equity Market Efficiency)
- Author(s):Mariana Chambino, Nicole Horta, Rui Dias
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:19-33
- No. of Pages:16
- Keywords:MENA markets; Variance ratios; Random walk; Arbitration
- Summary/Abstract:This research aims to provide evidence for investors and regulators of the MENA stock markets, including Bahrain (BASI), Egypt (EGX 30), Abu Dhabi (FTSE ADX), Pakistan (KSE 100), Morocco (MASI), Oman (MSM 30), Qatar (QSE), Saudi Arabia (TADAWUL ALL), and Tunisia (TUNNIDEX), from March 1, 2018, to February 23, 2023. Because variance ratios are less than one, the results show that indexes do not follow the random walk hypothesis (RWH), suggesting autocorrelation in returns over time and average reversal in all indexes. These findings refute both the RWH and the financial market information efficiency hypothesis. According to the study, market regulators should take initiatives to improve information in these regional markets.
COVID-19 vs. Russia-Ukraine Crisis: Capital Market Response
COVID-19 vs. Russia-Ukraine Crisis: Capital Market Response
(COVID-19 vs. Russia-Ukraine Crisis: Capital Market Response)
- Author(s):Džafer Alibegović, Nejra Hadžiahmetović, Lejla Dedović
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:35-45
- No. of Pages:12
- Keywords:Stock market performance; Levene’s test; Volatility; S&P 500; DAX 40; FTSE 250
- Summary/Abstract:From the pure health crisis that countries faced at the very beginning of the COVID-19 pandemic, in later stages it led to the creation of multiple economic and financial vulnerabilities. When the world economies started recovering from the pandemic negative impacts, Russia started its invasion of Ukraine. The study aims to add to the growing body of literature on the topic of crises caused by the COVID-19 and Russian–Ukraine war by analyzing and comparing the volatility of the world’s leading stock market performance benchmarks in the pre-crisis and crisis periods. For the analysis, Levene’s test is used to check the homogeneity/heterogeneity of variances of stock market returns. Analysis shows that all indexes performed better in the Russian–Ukraine crisis compared to the COVID-19 crisis, i.e., the volatility of returns of all indexes is significantly lower in the Russian-Ukraine crisis compared to the COVID-19 crisis.
Evolving Efficiency of Exchange Rate Movements: A Test for Major International Currencies
Evolving Efficiency of Exchange Rate Movements: A Test for Major International Currencies
(Evolving Efficiency of Exchange Rate Movements: A Test for Major International Currencies)
- Author(s):Mariana Chambino, Nicole Horta, Rui Dias
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:47-59
- No. of Pages:14
- Keywords:Russian invasion-Ukraine; Econophysic; Long memories; Exchange rates
- Summary/Abstract:In this study, we analyse efficiency, in its weak form, in the exchange rates AUD/USD (Australian dollar/US dollar), BRL/USD (Brazilian real/US dollar), CHF/USD (Swiss franc/US dollar), EUR/USD (Euro/US dollar), GBP/USD (British pound/US dollar), JYP/USD (Japanese yen/US dollar), RUB/ USD (Russian rouble/US dollar) and SGD/USD (Singapore dollar/US dollar), for the period from January 1st, 2018 to December 31st, 2022. According to the findings, foreign exchange markets in the Tranquil subperiod have mixed results, i.e. The AUD/USD, SGD/USD, and EUR/USD exchange rates are anti-persistent, but the JYP/USD, BRL/USD, RUB/USD, and CHF/USD markets are persistent, and the GBP/USD market is in equilibrium. In the period including the 2020 and 2022 events, we identify long memories in the AUD/ USD, BRL/USD, SGD/USD, RUB/USD exchange rates, anti-persistence in the GBP/USD, JPY/USD, and EUR/USD markets, and signs of equilibrium in the CHF/USD exchange rate. Overall, our findings suggest that market efficiency is hybrid, i.e., the exchange markets studied are rarely in equilibrium during periods of calm or stress. The evidence of oscillation between efficiency and inefficiency may lead currency traders to take full advantage of arbitrage possibilities that appear when market circumstances change.
Exploring the Drivers and Constraints in Intra-EU Trade
Exploring the Drivers and Constraints in Intra-EU Trade
(Exploring the Drivers and Constraints in Intra-EU Trade)
- Author(s):Elena Makrevska Disoska, Irena Kikerkova, Katerina Toshevska Trpchevska, Jasna Tonovska
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:61-71
- No. of Pages:12
- Keywords:Intra-EU trade; Gravity model; Measure of Aggregate Trade Restrictions
- Summary/Abstract:The objective of this paper is to explore the factors that stimulate trade among EU countries and pinpoint areas that require improvement to foster a further increase in trade intensity within the region. The focus is on the effect of aggregate trade restrictions, which are based on the novel indicator Measure of Aggregate Trade Restrictions (MATR), developed by the IMF. The empirical analysis consists of the estimation of a gravity panel model for the 28 EU member countries (including Great Britain) for the period from 1999-2020, by implementing both Ordinary least squares (OLS) and Poisson Pseudo Maximum Likelihood (PPML) estimators. The results show that the Eurozone membership has positive effects on increasing intra-EU trade, whereas the MATR indicator has significant negative effects, suggesting that the elimination of the remaining trade restrictions could lead to a further boost of intra-EU trade.
The Influence of Foreign Direct Investment on Research and Development in EU Countries
The Influence of Foreign Direct Investment on Research and Development in EU Countries
(The Influence of Foreign Direct Investment on Research and Development in EU Countries)
- Author(s):Ivana Janjić, Marija Jovanović, Tanja Todorović, Aleksandra Pavlović
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:73-79
- No. of Pages:8
- Keywords:Foreign Direct Investment; R&D; Innovation; EU countries
- Summary/Abstract:Over the last few decades, in modern conditions of globalization, the innovation landscape has changed quickly, affecting the world. In developed countries and economies in transition, Foreign Direct Investment (FDI) has become a driver of economic development and modernization. Research and Development (R&D) is widely acknowledged as a critical factor that stimulates innovation and technological advancement to increase productivity and economic growth. FDI promotes rapid economic restructuring and facilitates the acquisition of new technologies. FDI, as a crucial conduit of cross-border technology diffusion, is a significant factor influencing R&D activities in an economy. One of the most efficient ways for national economies to overcome the technology gap with their global competitors is to use knowledge spillovers from FDI. In order to improve their technical capacity, countries may encourage companies to invest more in R&D through FDI and absorb technology transfers from it. This paper's objective is to test the influence of FDI net inflows on the R&D investment in the sample of 27 EU countries for the period 2015-2021. To provide an empirical investigation of the influence of FDI on R&D, regression analyses were performed. The results of the analysis confirm the importance of FDI for R&D in the case of EU countries. This study revealed that FDI has a positive influence on R&D. The evaluation of the obtained results can serve as a foundation for drawing further conclusions, contributing to the existing literature and FDI strategy of EU economies.
The Impact of Income Quintile on the Frequency of Fruit and Vegetable Intake by Inhabitants of European Countries
The Impact of Income Quintile on the Frequency of Fruit and Vegetable Intake by Inhabitants of European Countries
(The Impact of Income Quintile on the Frequency of Fruit and Vegetable Intake by Inhabitants of European Countries)
- Author(s):Elena Hoškova
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:81-90
- No. of Pages:10
- Keywords:Frequency of fruit and vegetable intake; Income quintile; Similarity of preferences
- Summary/Abstract:Many studies agree that the population's income affects compliance with the principles of rational nutrition. The basis of rational nutrition is the consumption of fruits and vegetables. The paper aims to identify European countries in which inhabitants of the same income groups have similar preferences regarding the weekly frequency of fruit and vegetable consumption. EU-SILC data from 2019, from 30 European countries, available at Eurostat, were used for the analyses. The frequency of consumption of fruit and vegetables was selected at least once a day, from 1 to 3 per week, from 4 to 6 per week and never or occasionally. Descriptive analysis, factor analysis, principal component analysis method and cluster method of hierarchical clustering, Ward's method, were used for the analyses. The results of the descriptive analysis show that, on average, the most preferred frequency of consumption of fruits and vegetables is at least once a day in the monitored countries. It is most preferred by inhabitants of the fifth quintile (55.707% for fruit consumption, and 54.796% for vegetable consumption). The least preferred frequency of fruit and vegetable consumption is never or occasionally. It is the least preferred among the inhabitants of the fifth quintile (5.826% for fruit consumption, and 2.767% for vegetable consumption). Factor analysis identified 7 factors that affect the preferences of inhabitants regarding the consumption of fruits and vegetables in the monitored countries. These factors were the inputs to the cluster analysis, which divided the countries into 5 clusters. The largest cluster of countries was made up of the inhabitants of the Czech Republic, Denmark, Estonia, Greece, Austria, Poland, Slovakia, Finland, Sweden, Iceland, and Turkey, where up to 35% of the monitored countries were included.
Do the NMS-10 Develop Sustainably in the EU? A Kuznets Curve Approach
Do the NMS-10 Develop Sustainably in the EU? A Kuznets Curve Approach
(Do the NMS-10 Develop Sustainably in the EU? A Kuznets Curve Approach)
- Author(s):Ivan Todorov, Mariya Stankova
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:91-104
- No. of Pages:14
- Keywords:NMS-10; Sustainable development; Kuznets curve
- Summary/Abstract:Research background: Sustainable development with its three dimensions (economic, social, and ecological) is of key importance to the existence of human civilization. Sustainability is a complex category and in this research, each of its components is analyzed separately and in connection with others. Economic stability is related to the level of real income per capita, indicating the standard of living of a nation; social resilience is shown by income inequality, and environmental sustainability is expressed by the amount of greenhouse gas emissions per person. Purpose of the article: The focus is on the empirical analysis of the nexuses between income inequality, environmental quality, and purchasing power with a view to sustainability in 10 European Union member countries from Central and Eastern Europe, known as the NMS-10. To achieve its purpose, the study derives the original and ecological Kuznets curve for the NMS-10 as a group. The links between income inequality and living standard, on the one hand, and environmental degradation and living standard, on the other hand, are estimated. Methods: The research methodology includes two autoregressions with distributed lag (ARDL) with annual data from Eurostat and Transparency International for the period 2007–2020. Findings & Value added: The obtained empirical results indicate a long-term N-shaped relationship between income inequality and purchasing power in the NMS-10, while living standard affects the quality of the environment in NMS-10 neither in the long term nor in the short term.
The Role of Technological Progress in Social Development: Evidence from Europe in the Light of Sustainable Development Goals
The Role of Technological Progress in Social Development: Evidence from Europe in the Light of Sustainable Development Goals
(The Role of Technological Progress in Social Development: Evidence from Europe in the Light of Sustainable Development Goals)
- Author(s):Annalisa Baldissera
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:105-113
- No. of Pages:10
- Keywords:Technological progress; Social sustainability; Sustainable development goals; Sustainable development indicators; R&D investments
- Summary/Abstract:This study aims to analyze the relationships between two variables associated with the growth of modern economies: technological progress and social development. The research intends to test these relations within the framework of the Sustainable Development Goals set by the UN in 2015 in order to achieve the preservation of the planet, the welfare of the population, peace and prosperity. To this end, the research analyzes the correlations, within the European Union, between technological progress and social development in the period 2015-2021, that is from the year in which the 2030 Agenda for Sustainable Development was adopted by the United Nations Member States to today. The variables representative of technological progress are drawn from the indicators belonging to Goal 9 - Industry, Innovation and Infrastructure, while for social development the study referred to the indicators of Goal 8 - Decent Work and Economic Growth. The results show that, although the two phenomena are positively correlated, not all connections are equally strong.
Environmental (Sustainability) Reporting in 2020 and 2021 by Real Estate Companies from German Speaking Countries
Environmental (Sustainability) Reporting in 2020 and 2021 by Real Estate Companies from German Speaking Countries
(Environmental (Sustainability) Reporting in 2020 and 2021 by Real Estate Companies from German Speaking Countries)
- Author(s):Dominika P. Galkiewicz, Bernd Wollmann
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:115-125
- No. of Pages:12
- Keywords:Sustainability; Directive; Report; Taxonomy; CSRD; ESG; NFRD
- Summary/Abstract:Environmental, social, and governance (ESG) regulations, such as the Non-Financial Reporting Directive (NFRD) and the forthcoming Taxonomy Regulation in the European Union (EU), have had and will continue to have a lasting impact on the real estate sector and various other stakeholders within the market. This study, therefore, compares the current European regulation with standard sustainability reporting practices in the real estate (RE) industry in Germany, Austria, and Switzerland. In particular, we aim to investigate what type of information related to environmental issues is being regularly provided and by how many of the 55 largest RE firms in the years 2020 and 2021. We show that the majority of the environmental indicators recommended by the European Real Estate Association (EPRA) are more often reported in 2021 than in 2020. For example, a 30% or higher reporting frequency in 2021 could be observed for the energy intensity of rentable area kWh/m2, scope 1, 2, and 3 emissions t CO2e, EPRA recommendations implementation, and citing of standards used. Irrespective of the positive development, however, there is still a lot of room for improving reporting quality as small reporting frequencies are identifiable for the following “E” measures: energy consumption BOP MWh (6 in 2020 and 4 in 2021), emissions intensity of BOP kg CO2e/m2 (8 in 2020 and 7 in 2021) and Scope 3 t CO2e (7 in 2020 and 11 in 2021). The provided evidence highlights how low the reporting of “E” measures recommended by the EPRA generally is. In January 2023, the Corporate Sustainability Reporting Directive (CSRD) was officially enacted, marking a significant milestone in the field of corporate sustainability reporting. This newly established directive represents a significant advancement in the regulatory framework governing corporate social and environmental information disclosure. About 50,000 companies will now be required to report on sustainability. Thus, it is key for individuals, organizations, and politicians introducing new sustainability reporting rules in Europe to understand that too complex rules may not be appropriately complied with and keep uniform EU taxonomy reporting requirements besides CSRD easy to apply in the future.
Determinants, Persistence and Dynamics of Energy Poverty in Morocco: An Empirical Assessment Using Spatial Markov
Determinants, Persistence and Dynamics of Energy Poverty in Morocco: An Empirical Assessment Using Spatial Markov
(Determinants, Persistence and Dynamics of Energy Poverty in Morocco: An Empirical Assessment Using Spatial Markov)
- Author(s):Intissar Seyagh, Abderrahim Kerkouch, Aziz Bensbahou
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:127-133
- No. of Pages:8
- Keywords:Energy poverty; Spatial Markov chains; Dynamic approach
- Summary/Abstract:The paper focuses on the issue of energy poverty in Morocco, which poses a significant challenge to the country's economic and social progress. To better understand the dynamics of energy poverty, the authors employ spatial Markov chains to evaluate it at a regional level using a dynamic approach that considers the changing nature of energy distribution and the economic environment. The study uses multidimensional measures of energy poverty, based on three key parameters: availability, access, and affordability of energy. The results show that most regions have a non-significant value, indicating that energy poverty between regions is generally similar. However, one region has a high value, and two regions have a low value, which means that energy poverty is higher or lower in these regions compared to others. The study also suggests future research investigating the impact of various variables, such as access to social services and economic growth, on energy poverty in Morocco.
Stakeholder Engagement: Actionable or Symbolic Lever? Reflections on Barriers to Involvement
Stakeholder Engagement: Actionable or Symbolic Lever? Reflections on Barriers to Involvement
(Stakeholder Engagement: Actionable or Symbolic Lever? Reflections on Barriers to Involvement)
- Author(s):Katia Giusepponi
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:135-149
- No. of Pages:16
- Keywords:Interlocutors’ involvement; Commitment to collaboration; Antagonist drives
- Summary/Abstract:Stakeholder involvement represents an evolved strategic approach, widely highlighted as an expression of openness and inclusiveness of organizations. However, stakeholder engagement processes and outcomes often reveal substantial issues and a lack of effectiveness. The work raises questions on how to activate this lever as a multiplier of plural value and aims to formulate possible answers based on the analysis of both the theoretical background and the reflections of specifically involved experts. An interpretative model is then formulated to enhance awareness of the barriers to engagement and to promote debate on how to overcome them.
The Importance of Human Capital as a Strategic Management Factor in the Banking Sector of the Republic of Serbia
The Importance of Human Capital as a Strategic Management Factor in the Banking Sector of the Republic of Serbia
(The Importance of Human Capital as a Strategic Management Factor in the Banking Sector of the Republic of Serbia)
- Author(s):Goran Pavlović, Srdjan Milićević
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:151-157
- No. of Pages:8
- Keywords:Human capital; Strategic management; Banking sector; Competitive advantage
- Summary/Abstract:Resources that are rare, valuable, difficult to imitate and substitute are a key factor of competitive advantage. Human capital, which includes unique knowledge, skills, abilities and employee experiences, is one of the most important resources of modern organizations and a key constituent of intellectual capital. Because the competition in the banking sector of the Republic of Serbia is increasingly pronounced, as evidenced by the trend of frequent mergers and acquisitions of banks, it is clear that human capital is of particular importance, due to the fact that the performance of banking operations requires unique knowledge and competencies, as well as agility and willingness of employees to continuously learn and develop. Banks treat investment in human capital as a strategic process that can provide long-term benefits and sustainable competitive advantage, especially when it comes to financial performance. Therefore, creating a competitive advantage for banks requires a strategic approach to human resource management, which will enable the development, improvement and use of human capital. Taking into account the above, the main goal of this paper is to examine the importance of human capital, as a strategic factor, for bank performances in the Republic of Serbia.
The Place and Role of the Employer Brand in Building an Employee’s Career
The Place and Role of the Employer Brand in Building an Employee’s Career
(The Place and Role of the Employer Brand in Building an Employee’s Career)
- Author(s):Suzana Demyen
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:159-167
- No. of Pages:10
- Keywords:Brand; Career; Employee; Employer
- Summary/Abstract:The notion of career has been intensely debated in the literature, being an interdisciplinary topic. However, the challenges that organizations currently face are becoming much more numerous and different, as new generations of employees have significantly different characteristics from those of employees from previous generations. Organisations, on the other hand, no longer aim to simply recruit employees; they aim to attract talent, and the image built on the market often decisively influences the recruitment process. However, what is the situation in the Romanian market, what role does it play, and how important is building an employer brand? Is it a decisive factor in the evolution of employees' careers? This paper tries to answer these questions, placing them in a double context - through a theoretical approach, presenting the opinions already formulated by researchers in the field, respectively, through an applied approach, studying through our research what the attitude of employees is towards this subject.
Analyzing the Effectiveness of Internship Programs from Students’ Perspectives: A Non-parametric Approach
Analyzing the Effectiveness of Internship Programs from Students’ Perspectives: A Non-parametric Approach
(Analyzing the Effectiveness of Internship Programs from Students’ Perspectives: A Non-parametric Approach)
- Author(s):Martin Serreqi, Brunilda Kosta, Ledjon Shahini
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:169-178
- No. of Pages:10
- Keywords:Internship; Education; Student expectations; Non-parametric
- Summary/Abstract:This article assesses the difference between economics students' expectations and actual internship experiences. Non-parametric statistical analysis was used to examine the variations. This research was divided into two phases. During the first stage, students' expectations for internships were evaluated. The faculty selected a group of students to participate in an experiment, which was an internship program that was thoroughly thought out. Both students and host organizations received support from the faculty throughout the entire process. Pre-and post-internship results showed substantial differences. This article concludes with a discussion of research limitations and conclusions.
Exploring the Ethical Dimensions of Influencer Communication in the Fashion Industry
Exploring the Ethical Dimensions of Influencer Communication in the Fashion Industry
(Exploring the Ethical Dimensions of Influencer Communication in the Fashion Industry)
- Author(s):Ivana Ercegovac, Mirjana Tanasković
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:179-191
- No. of Pages:14
- Keywords:Influencer communication; Ethics; Fashion industry; Social media consumer Perceptions; Sponsored content
- Summary/Abstract:Influencer communication significantly impacts the fashion industry by shaping consumer preferences and purchasing decisions. This research aims to analyze social media consumer perceptions of the ethics of influencer communication in the fashion industry, focusing on understanding sponsored content, credibility, genuineness, and trust in influencer-generated content as a source of fashion product information. A global perspective is taken, with a representative sample of consumers surveyed online. Quantitative research methods are employed, using descriptive statistical analysis to better understand consumer perceptions. The study aims to provide a comprehensive understanding of consumer views on influencer communication ethics and offer potential best practices and guidelines for the fashion industry. The results could benefit fashion brands and influencers by helping them understand their target audience's expectations and improve the authenticity and quality of influencer communication.
The Impact of Gender, Education, and Age on Installing a Proximity Tracing Application: Survey on a German Population
The Impact of Gender, Education, and Age on Installing a Proximity Tracing Application: Survey on a German Population
(The Impact of Gender, Education, and Age on Installing a Proximity Tracing Application: Survey on a German Population)
- Author(s):Marina Trkman
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:193-198
- No. of Pages:6
- Keywords:Tracing applications; PTA; UTAUT; Survey; SEM; smartPLS
- Summary/Abstract:During a crisis such as COVID-19 citizens of countries all over the world were asked to use a proximity tracing application voluntarily and install it on their smartphones. Even though the use of the application in times of the pandemic crises was promoted as crucially important, many citizens refused to install it. In this paper, we raised the question of why. Previous literature confirmed the impact of universal UTAUT predictors, namely, social influence, performance expectancy and effort expectancy, on intention to use. However, the impact of the predictors has not yet been confirmed in actual use. We propose a research model to examine the direct influence of the predictors on actual use. Furthermore, we assess if the impact of age, gender and education on PTA’s use behavior is significant. We present our preliminary results on data collected in Germany.
Application of Immersive Technology in Heritage Tourism: A Literature Review
Application of Immersive Technology in Heritage Tourism: A Literature Review
(Application of Immersive Technology in Heritage Tourism: A Literature Review)
- Author(s):Suzana Marković, Sanja Raspor Janković, Maja Arslanagić Kalajdžić
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:199-208
- No. of Pages:10
- Keywords:Immersive technology; Augmented reality; Virtual reality; Heritage tourism; Bibliometric analysis
- Summary/Abstract:Due to digital growth and the need to discover new ways to communicate, promote, and maintain cultural heritage resources, the use of immersive technology to promote heritage tourism is becoming a more widespread practice. Based on a literature review and bibliometric analysis, this study provides insight into the development of this topic and potential directions for future research. The articles considered in this literature review were selected from the Web of Science (WoS) database and published in journals and conference proceedings in a period time from 2017 to 2022. The results obtained from analysis contribute to a comprehensive understanding of the application of immersive heritage tourism experience. Further studies are needed to track the development of these topics and their future application in the heritage tourism context. Directions for further studies are suggested to address the identified gaps.
Exploring the Impact of Event Experience on Visitors’ Behavioural Intentions
Exploring the Impact of Event Experience on Visitors’ Behavioural Intentions
(Exploring the Impact of Event Experience on Visitors’ Behavioural Intentions)
- Author(s):Suzana Marković, Sanja Raspor Janković, Martina Gjurašić
- Language:English
- Subject(s):Social Sciences, Economy
- Page Range:209-2016
- No. of Pages:8
- Keywords:Event tourism; Event experience; Visitors’ behavioural intentions; Event experience outcomes; Quantitative analysis
- Summary/Abstract:The purpose of this paper is to examine the relationship between visitors’ event experience and their behavioural intentions. Constructs in the measurement model were operationalized using items derived from related previous research. Data was gathered using questionnaires distributed online. Hypotheses were tested using regression analyses, based on data gathered from 144 event visitors. The results of this study indicate a significant role of event attributes and event experience on visitors’ behavioural intentions. Thus, these findings explain to what extent experiencing the event environment as a whole can generate visitors’ positive behavioural intentions in terms of repeat visits, positive word-of-mouth, and willingness to pay more. Therefore, this study contributes to the existing literature on experience measurement, adding to the knowledge of event experience and event experience outcomes, by introducing event experience as a moderator variable.