Мултигенерационно управление на човешките ресурси: От поколение Т до поколение Алфа. Индивидуално-личностни характеристики на поколенията
Multigenerational Human Resources Management: From Generation T to Generation Alpha. Individual-personal Characteristics of the Generations

Author(s): Mariana Usheva
Subject(s): Social Sciences, Economy, Psychology, Business Economy / Management, Social psychology and group interaction, Management and complex organizations, Human Resources in Economy
Published by: Международно висше бизнес училище
Keywords: multigenerational; HR; management
Summary/Abstract: This book offers an in-depth analysis of generational differences and their impact on the work environment. The author examines the individual-psychological characteristics of each generation, including their economic, social, cultural and ideological peculiarities. Special emphasis is placed on the unique factors shaping the identity and behavior of generations in the Bulgarian context. Book 1 of the monograph traces the main trends and transformations that determine the differences between generations. It also analyzes the specifics of organizational processes in human resource management in a multigenerational environment. The study emphasizes the importance of integrating the specific needs of different generations into organizational processes, which leads to a more effective, motivated and satisfied workforce.

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