HODNOCENÍ EKONOMICKÉHO VLIVU TURISMU JAKO VÝCHODISKO PRO FINANCOVÁNÍ ROZVOJE TURISMU V DESTINACI
EVALUATION OF TOURISM ECONOMICAL IMPACT AS A BASE FOR TOURISM DEVELOPMENT FINANCING

Author(s): Monika Palatková
Subject(s): Business Economy / Management, Evaluation research, Economic development, Tourism
Published by: Masarykova univerzita nakladatelství
Keywords: cost benefit analysis; financing of tourist destination; economical impact of tourism; efficiency of financing; effectiveness of financing;
Summary/Abstract: The financing of incoming and domestic tourism is considered to be one of the principal issues of the tourism development in the Czech Republic, not just because of setting up the financing system, but particularly regarding the effectiveness monitoring. There are doubts up to now, how many esp. public funding flow into the tourism as the costs for its tourism development, what is the result, and if it is possible to speak about an effectiveness. The economical impact of tourism, esp. incoming and domestic tourism, is interpreted as a profit for the tourist destination. The assessment of the economical impact of the tourism as well as the assessment of the costs for tourism development should be crucial. The cost benefit analysis can be the proper tool for matching both sides with respect to positive as well as negative impact of tourism including appointment of beneficiaries. The cost benefit analysis has also to include impacts, which are not included in the tourism satellite account. The cost benefit analysis is considered to be an important indicator of effectiveness of tourism financing in a destination, esp. in relation to public funding.

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