THE IMPORTANCE OF COOPERATION OF TOURISM ORGANIZATIONS AT THE REGIONAL LEVEL
THE IMPORTANCE OF COOPERATION OF TOURISM ORGANIZATIONS AT THE REGIONAL LEVEL

Author(s): Janka BERESECKÁ, Veronika Svetlíková
Subject(s): National Economy, Governance, Tourism
Published by: Masarykova univerzita nakladatelství
Keywords: decentralization; cooperation; enterprises; regional tourism organizations; support;
Summary/Abstract: According to the results from OECD countries, the position of the tourism sector in Slovakia has been unfavourable for a long time. Tourism in Slovakia is managed in a decentralized way, which is legally and financially supported in certain forms. Support is largely conditional on cooperation. Such an example is the support of the creation and activities of regional tourism organizations. In this paper, we will examine the economic significance and justification of cooperation among entities that are members of regional tourism organizations, by determining the relationship between the number of these organizations and the amount of revenue divided into four categories at the regional level. In this work we used multiple regression and correlation analysis. Based on their results, we identified the performance of companies according to the categories of achieved revenues. The results suggest that the most productive companies are companies with revenues ranging from 100000-500000 Euros per year. The paper also offers a framework of questions for further research related to sector governance, as well as an awareness of the importance and significance of cooperation.

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