Innovations for sustainable development of entrepreneurial business in Bulgaria
Innovations for sustainable development of entrepreneurial business in Bulgaria
Author(s): Milena Filipova, Radostina Yuleva-Chuchulayna
Subject(s): Economy, Business Economy / Management, Green Transformation
Published by: Международно висше бизнес училище
Keywords: entrepreneurship; innovation; sustainable; business; development
Summary/Abstract: The global economy has shown that in the last few months, a number of factors have an impact on enterprises - the degree of inflation, automation and digitalization, difficult logistics and supplies, the degree of ecological production and consumption, the degree of innovation, social injustice, etc. Entrepreneurship and innovation play a key role in ensuring sustainable development in the economy of economic organizations, regions, countries and in particular in Bulgaria. In modern business, the relationship between innovation, entrepreneurship and sustainable development plays a big role, as it affects the competitive positions of the enterprise and the country's economy. This article establishes the relationship between innovation and entrepreneurship for sustainable enterprises, as well as presents a model for assessing the degree of sustainability of entrepreneurial business in Bulgaria on 6 main clusters. The research methods used in the development are analysis and synthesis method, intuitive approach, content analysis and systematic approach.
Book: Икономически растеж, бизнес перспективи, пазарно позициониране в условията на криза
- Page Range: 136-150
- Page Count: 15
- Publication Year: 2024
- Language: English
- Content File-PDF