Рационалност / ирационалност - нови науки и управленски визии
Rationality / irrationality - new science and management visions

Author(s): Dimitar Panayotov
Subject(s): Business Economy / Management, Economic policy, Financial Markets
Published by: Нов български университет
Keywords: behavioral economics; behavioral finance; cross-cultural management; strategic visions;
Summary/Abstract: Analyzed the new modern visions to integrate the various sciences through the paradigms of multifactor behavioral perspective - key in making effective economic management and policy decisions. Based on studies are discussed prerequisites for "predictable irrational identity", decoded "mental mistakes" and classified tendencies in the formulation of strategies. Proposed model for the conversion of knowledge and interactive translation of cross-cultural technologies in multicultural teams and communities. Discussed theoretical and applied thesis, varieties and aspects of the analysis of strategic visions (parameters, dilemmas, discussions and alternatives in their 5 dimensions) needed for global leadership and management.

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