РЕКЛАМНИТЕ ПАРОДИИ КАТО ИЗТОЧНИК НА ТРАФИК В СВЕТОВНАТА МРЕЖА
ADVERTISEMENT PARODIES AS A SOURCE OF ONLINE TRAFFIC
Author(s): Vladimir Vasilev
Subject(s): Language and Literature Studies
Published by: Бургаски свободен университет
Keywords: parody advertisement; internet; internet traffic; world wide web; social networks
Summary/Abstract: This paper analyses the parody texts, images and video clips, used online for advertisement means. It includes examination of their efficiency, the main methods used to spread advertisement content and the outcome of the campaigns among the recipients. With the help of examples is shown what are the main types of online parody advertisement.
- Page Range: 123-130
- Page Count: 7
- Publication Year: 2015
- Language: Bulgarian
- Content File-PDF
