The impact of the information society on consumer behaviour on the tourist market
The impact of the information society on consumer behaviour on the tourist market
Author(s): Agnieszka Niezgoda, Ewa Markiewicz
Subject(s): Economy, Marketing / Advertising, Tourism, ICT Information and Communications Technologies
Published by: Wydawnictwo Uniwersytetu Ekonomicznego w Poznaniu
Keywords: information society;consumer behavior;tourist market;lifestyles;
Summary/Abstract: The paper reviews the changes in access to information, speed of information, which affect the change in lifestyles and consumption patterns reflected in the tourist market. The authors characterize the so-called information society and its impact on the tourist market.
- Page Range: 281-293
- Page Count: 13
- Publication Year: 2016
- Language: English
- Content File-PDF