Динамичните способности на предприятието в процеса на създаване, развитие и поддържане на конкурентни предимства
Dynamic capabilities of the enterprise in the process of creating, developing and maintaining competitive advantages
Author(s): Monika Mihaylova
Subject(s): Business Economy / Management, Micro-Economics
Published by: Икономически университет - Варна
Keywords: Dynamic Capabilities; Competitiveness; Competitive Advantage; Competitive Environment
Summary/Abstract: The current market conditions, characterized by risk and uncertainty, make Bulgarian businesses face new challenges in finding opportunities for achieving sustainable competitiveness. Тhe purpose of this report is to reveal the role and place of dynamic capabilities in the process of creating, developing and maintaining competitive advantages
- Page Range: 294 - 303
- Page Count: 10
- Publication Year: 2018
- Language: Bulgarian
- Content File-PDF