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The article presents the new electronic resources of Bulgarian speech. The accent is on the Multimedia corpus and the advantages of its use for scholarly and research purposes. The possibilities for optimization of the corpus search through the normalization and inclusion of the Multimedia corpus transcriptions in the Bulgarian national corpus are also presented. That would give the users access to advanced search of the corpus.
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Specifities of some typical expressions of Bulgarian colloquial speech are analyzed in the presented study, where the stress is upon the presence of the personal pronoun, e. g. I, you, we as the subject, not semantically justified (as in the expression Generally I like chocolate).
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Subject of this study is the rivalry between parataxis and hypotaxis in Bulgarian colloquial speech. In Bulgarian standard language the coordinating and subordinating relations in sentence are clearly defined. In oral communication however the paratactic and hipotactic connections are often violated. That infringement of the syntactic structure of the utterance is performed both by mixing conjunctions in form and meaning, and by eliding one of connecting elements.
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Colloquial speech as a part of the advertising is a very common strategy which arises drastically the influence of the ads on the recipients. Each type of advertising can contain colloquial elements that maintain the stream of the informal dialogue or build a text, marked by the sociolinguistic characteristics of the everyday speech. It is about the strategy of a discurs which has its own effect in the practice.
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The present paper deals with the data for the so-called svrahyakane (overusing of “ya”, i.e. golyami, zhivyali, vidyani instead of golemi, zhiveli, videni) in the plural forms of participles and adjectives. The examples are extracted from the databases and the spoken language corpora as well as from the written internet communication. On one side, this work analyses the public attitudes towards the svrahyakane based upon the results from a nationally representative survey. On the other side, it gives highlight to the correlations between the attitudes towards the svrahyakane and the attitudes towards some other nonstandard markers.
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This study examines attitudes towards slang, vulgar language, and professional lexis. Participants (N = 663) evaluated the appropriateness of four texts in eight communicative situations as well as the speaker. Each text contained neutral lexis and expressions belonging to one of these lexical phenomena. Students disliked speakers who used slang and vulgar language more than adults did. The professional vocabulary has higher prestige among students and speakers were higher evaluated.
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Doubling of the subject in Bulgarian language is found in all its manifestations: prose, poetry, stage speech and so on. The subject of consideration here, in particular, is the manifestation of doubling (tripling) in conversational speech of the Bulgarians, who live in Vienna, where repetitions (and accordingly relegation) parts of speech are among the most typical features.
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The main topics of the article are the parameters of the relation between colloquial and spoken (oral) communication. The characteristics of Colloquial Bulgarian are compared with language tools used for formal communication. The analyses presented here are part of the project “Models and Tools for Spoken Communication of Contemporary Bulgarian language” (Scientific Fund, Ministry of Education, № ДТК 02-11/2009 г).
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The invariant meaning [uncertainty] in the Russian and Bulgarian languages is expressed by linguistic means of various aspects. The constructions with a compound component modal particles in dialogues and everyday speech as one of the constituents of the functional and semantic field “uncertainty” are distinguished by varied modal meanings – doubt, supposition, probability, fear, motive for an answer. They reveal the specificity of thinking of both language groups.
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The article contains observations on the present situation with the language and style of teachers and students in literature classes. Reported are results from interviews with students. Recommendations are given how to work on developing the verbal speech of the students.
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In this paper an interpretation is presented of the competition of the linguistic forms as an essential typological characteristic of the living languages. The competition is associated with the so called linguistic excesses which bring forth lexical and grammatical doublets. It follows from here that for the rationalization of the competition it is also necessary, according to the definition, to make sense of the opposition of the lexical substance of language, on the one hand, and its grammatical organization, on the other. The material suggests that the competition gives rise to vibrating groups in the language system leading to fundamental structural changes. The illustrative material comes from the Slavonic languages but the studied phenomenon possesses universal characteristics.
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The paper presents an experiment which main goal is to show the most appropriate interpretation of two intonation variations in interrogative sentences without morphological or syntactic marker. The two pitch patterns were opposed one another for to prove if they should be regarded as phonologically distinct units or as phonetic variants of a single unit. The research is based on the position that intonation, as a part of speech production with distinctive functions, is a device for economizing on other linguistic levels. Much more the paper tries to show the relation between abstract messages and concrete language forms.
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Subject of analysis in the presented article is the speculative proclamation and promotion in the scientific discourse of the mythical formula of Albert Mehrabian, according to that the nonverbal part of the communication is 55%, the paralinguistic – 38% and the verbal – only 7%.
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In marketing, the use of colours is done for practical and aesthetic reasons, as colours determine the selling of a product, contribute to its individuality, create a company image. The colours of wrappers are important as some of them have the effect of catching the buyers’ eye (by creating certain psychological effects at the subconscious level) and, thus, catching the buyers’ interest, while others have the contrary effect (the Pepsi blue soft drink was a fiasco because of its colour – the same colour as rubbing alcohol).
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