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Assoc. Prof. Rossen Stoyanov, PhD in his study "Political Myths - New Religion, a New Communication?" emphasizes that political myth establishes the eternity of the past, the inevitability of the present and the inescapable fate of the future. Myth is the armor of ideology. Political myth often claim the level of belief in the absolute truth of the sacred.
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The text "Good Practices (Good Cases) In the New Musical Educational Realities as a Challenge for Musical Communicators" by Assoc. Prof. Milena Shushulova-Pavlova, PhD analyzes problems and makes recommendations on the need to build new audiences. Squares, pedestrian zones, markets for flowers, stations in European cities become part of the current music scene and passers-by are surprised with flashmob challenging improvisations. Now it is normal to have an outdoor screen, where you can follow a performance in real time.
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The study "The Metamorphoses of Joint Stock Company "Business Development" by Assist. Prof. Todor G. Panayotov, PhD tracks and analyzes the overall development of one of the biggest newspaper companies in Bulgaria. The focus of the study is on metamorphoses and changes in operations, ownership and financing of the joint stock company.
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The focus of the article "Pirate Distribution of Audio-Visual Content" of Assist. Prof. Stoyko Petkov, PhD is not so much on the battle of corporations to define, criminalization and prosecution of pirate practice, but on finding solutions for independent artists and creative groups, which have the unique opportunity to communicate directly with their audiences.
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In „Internal Organizational Communications and Organizational Culture“ Assist. Prof. Evelina Christova, PhD focuses on the fact that practitioners dealing with internal communications should think of their organization as of a miniature detail of the puzzle of the world – as a part of the world processes of globalization and as members of the European Union, amongst the priorities of which is the labour and organizational mobility. This small detail could contain only defined forms and colours from the common puzzle, but could be the bearer also of a very wide selection of characteristic features. In that sense, even as a quick overview, we need to direct our attention to issues of significance, which are being considered by a number of world renowned researchers in the sphere of inter-cultural events, the international working place and the organizational culture.
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In the publication "Ethics in Advertising and Public Relations - a Prerequisite for Sustainable Growth" by Assis. Prof. Alexander Christov, PhD was examined and studied the impact of respect for ethical principles in advertising and PR on long-term relationships with customers and hence - the achievement of sustainable growth of the company. It advocated the position that in many cases self-regulation mechanisms in the field of marketing communications are more effective than legislative regulation.
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The text by Elena Dragostinova "PR Message - Between Effective Manipulation and Spam" focuses on the content and quantity of messages the institutions broadcast about themselves. The article expresses the assumption that the PR message still has yet to take full advantage of the variety of platforms provided by the new technologies; to build adequate content and form, according to the specifics of each platform.
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Teodora Zafirova in the study "Messages of Clothing in Political Communications" discloses the terms related to clothing in diplomatic protocol. The article examines the role of the types of accessories, attributes and their role in building the image of well-known politicians, as well as non-verbal messages of the communication channel in the communication process.
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In "Looking at the Radio Today" Kalin Kalchev points out that today in the radio practice there is a lot of music and a bit of journalism. The study is a comparison between music and information stations with national and regional coverage, and public radio stations.
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The paper "The Role of Media during a Crisis Radio: The Parameter of Analog Broadcasting Vs Digital Broadcasting" by Stavros Kalogiannidis is focused on digital radio and especially its financial effects. The transition from analogue to digital broadcasting requires huge investments in fixed assets.
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The author of this article is a participant in the project of the Academy of Music,Theatre and Arts and describes the results of her work with musical materials in the library of the Symphony Orchestra of the “S. Lunkevitch” National Philharmonic. This Fund containing mainly manuscripts is estimated as a collection of orchestral music of national importance that reflects the compositional process in large-scale genres during more than 70 years. At present the Fund comprises the works by 77 Moldovan authors. There are genres of instrumental music for orchestra and solo instruments with orchestra (symphonic music), genres of vocal-instrumental music for soloists, chorus and orchestra, for voice and orchestra (vocal-symphonic music), chamber-instrumental music, chamber-vocal music (romances, songs, cyclic solo-vocal compositions) as well as genres of stage music (operas, fragments of operas and ballets, music for plays and films), arrangements of folk songs and melodies. The result of processing the musical materials from the collection became a published catalogue, its structure principles are explained in the article.
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The article entitled “Influence of Music in General and of Rhythm in Particular over the Human Psychic” is divided into three chapters. The first chapter focuses on the relation between the human psychic and music, according to the findings of neurologists and cognitive psychology specialists. The various types of rhythm can generate the most diverse feelings and moods; the language people speak influences rhythm, which, in its turn impacts on the various physiological parameters (heart beats, breathing); the second chapter focuses on these aspects. The main idea of the last chapter is that the music we listen to unveils various traits of the human personality. Hence, music does not only influence human thoughts, feelings, and moods, but is also serves to therapeutic purposes.
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This study is dedicated to the great mathematician Solomon Marcus, departed from us on March 17th, 2016. The problem arises here of the interdisciplinary conjugations: the full power of the abstract model (be it mathematical or of a different nature) to reorient the authority of some disciplines. The idea of semantic field, articulated by metabolizing a considered discipline, leads us thereby to the discovery of new regions of conscience (the lyric and the narrative). By interdisciplinarity, the being becomes more aware and responsible, experiences the act of culture as a complete and complex act, refuses the narrowness of the autonomous field of knowledge, and commits to finding models meant to fulfill his/her spiritual, intellectual demands. A position of comprehending the abstract, of the mature act of making culture; a position of apprehending the sense of music (art of sound) beyond the cognitive reflexes within reach, is brought into the equation.
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Musical discourse is conditioned in the first place by its temporal articulation on which depends the composition type to which it may be assigned. For a composer, the temporal challenge is the most important: how to manage the temporal data of the work of art he creates. In this paper, we attempt to render some temporal archetypes that can be spotted in several periods, musical styles, works and composition profiles. We approach works that belong to religious and lay music, instrumental and vocal music, baroque, classical, romantic, and modern music..
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The pages to follow describe the activity of composer Gheorghe Dima in Sibiu and Brasov. After graduating from the sciences high school in Vienna, Gheorghe Dima headed towards the Polytechnic University in Karlsruhe (1866), which he quit in favour of the musical ones. The first period of the musical studies was in Leipzig between 1872 and 1874. After graduation, he settled in Braşov, where he occupied a music professor chair at the Central Romanian Schools and took over the leadership of the Romanian Reunion for Gymnastics and Music. He continued his activity for four years, until 1878, when he returned to Leipzig to complete his musical studies. In 1899, he returned to Braşov and stayed here for a long period of time.He hallmarked the cultural and musical activity of Braşov through an extensive teaching, composing, and performance activity. The analysis of this activity largely relies on the musician's personal documents.
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Moldavia has been one of the most challenged provinces of our nation, as, from an early stage, it has suffered from amputations caused by its temporary rulers and neighbors. Bessarabia’s drama has been the consequence of the Russian-Turkish war (1806
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This study aims at emphasizing the importance of musical dynamics in the performance and study of a choral score. Moreover, it tackles the ways of expression, those means and tools the conductor uses to communicate their intentions to the ensemble, such as pronation – to enhance the musical dynamics, and its reverse, supination – to fade out the sonority. In order to facilitate the assimilation of these tools, the study presents diagrams, photos and of course, practical exercises.
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The poetic expression is the main selection criterion used by composer Felicia Donceanu in her vocal chamber music creations. It is the basic background in constituting composing architecture. The architecture or form of her creations are generated by building the poetic verse, respecting the literary sentence and its artistic meanings, leading in most cases to creating some free patterns which sometimes alternate with classic and romantic ones. “The form of Felicia Donceanu’s work is concise and has an appreciably sense of proportions; this is one side of the Latinity of her work.
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Vincenzo Bellini is considered an innovator and a reformer of the lyrical genre, who knew how to combine the belcanto tradition with the new mode of expressivity. The composer gives a special importance to the poetical text, and his music determines the characters’ position. The Bellinian female characters succeed in standing out by their palette of vocal colours, feelings and emotional states, by the special sensitivity of the musical score destined to them. The conclusions of the conducted study confirm the particularities of the Bellinian belcanto style and, at the same time, we emphasize the composer’s contribution to the development of Romanticism, with a unique, original note. The popularity of Bellini’s works has made them stay, even of our days, in the repertoire of the world theatres, due to the inventiveness of the melodies and to the beauty of the arias.
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The author refers to the causes and internal and external consequences of the French revolution of 1830, as well as to the predominant ideologies and ideologists which influenced French politics in the first half of the 19th century.
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