Selected Aspects of Eco-Design Implementation in Companies In Slovakia
Selected Aspects of Eco-Design Implementation in Companies In Slovakia
Author(s): Zdenka Musová, Eva Poliačiková, Martina MinárováSubject(s): National Economy, Business Economy / Management, Energy and Environmental Studies, Economic development, Present Times (2010 - today), Business Ethics
Published by: Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie
Keywords: Circular economic; Eco-design; Environmental responsibility; Implementation;
Summary/Abstract: An integral part of the new circular economic model is eco-design, focused on reducing the product’s adverse effects throughout its life cycle. Its successful implementation is a current challenge for companies to implement essential changes in business processes. On the other hand, changes in environmental awareness and consumer behavior and increasing environmental responsibility are also driving companies. In this context, the paper aims at researching selected aspects of the eco-design implementation in industrial companies in Slovakia, the implementation of related activities, the perception of barriers, or expected benefits to its implementation. The selected results of the primary research from March 2021 are presented, focused on the opinions of 75 companies´ representatives in Slovakia on the issue of eco-design.
Journal: Marketing Identity
- Issue Year: 9/2021
- Issue No: 1
- Page Range: 470-478
- Page Count: 9
- Language: English
