Нови подходи за присъствието на българските регионални библиотеки във виртуалното пространство
New Approaches to the Presentation of Bulgarian Regional Libraries in the Virtual Space

Summary/Abstract: The publication summarizes the results of a study carried out within the framework of a thematic project of the Department of Library and Information Studies and Cultural Policy, Faculty of Philosophy of Sofia University: “Evaluation of the information value of the websites of regional libraries in Bulgaria. Designing a recommended website model, reflecting the performance of the regional library.” The publication summarises the results of a study by the Department of Library and Information Studies and Cultural Policy (DLISCP) of the University of Sofia on the "Assessment of the information value of the websites of regional libraries in Bulgaria. Development of a recommended website model reflecting the performance of the regional library." Regional libraries (RLs) are seen as modern organisations, which need to increase the visibility of their capabilities in order to find partnerships and to demonstrate their real benefit to people and society. The websites (Internet pages) of RLs play a role in shaping public perceptions of their effectiveness and attitudes towards their activities and services. In the context of the Information Age, the adequate presentation of RLs in the virtual space is a prerequisite for the full use of their potential and for an objective assessment of their importance for addressing the challenges of the period. Within the framework of a thematic project, a survey of the state of the websites of the 27 RLs was carried out according to a system of indicators presented in a matrix. The websites of 12 public libraries in other European countries were also reviewed, following similar indicators. The collected and systematically organised data serve to assess the state of the websites of the Bulgarian RLs, as well as to compare the approaches to their construction with those in other European countries. The results of the surveys and the comparisons that were made serve as a basis for the development of a sample model for the information architecture of the Internet pages of RLs. The principles for its development focus on modern approaches for the engaging presentation of the effectiveness of public libraries in the virtual space.

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