The relationship between learning
orientation, firm performance and
market dynamism in MSMEs
operating in technology parks in
Poland: an empirical analysis Cover Image

The relationship between learning orientation, firm performance and market dynamism in MSMEs operating in technology parks in Poland: an empirical analysis
The relationship between learning orientation, firm performance and market dynamism in MSMEs operating in technology parks in Poland: an empirical analysis

Author(s): Jarosław Karpacz, Anna Wójcik-Karpacz
Subject(s): National Economy, Business Economy / Management, Socio-Economic Research
Published by: Akademia Leona Koźmińskiego
Keywords: Learning orientation; Strategic orientations; Firm performance; Market dynamism;

Summary/Abstract: Purpose– The authors analyzed the relationship between learning orientation (LO) and performance in micro,small and medium-sized enterprises (MSMEs) by investigating the moderating role of environmentaldynamism to answer the need for systematic research of models between LO and firm performance (FP).Design/methodology/approach– The authors investigated the (in)direct relationship between LO and FP.The authors collected data from 182 MSMEs operating in technology parks (TPs) in Poland. The authors usedtwo methods in the quantitative empirical research. The authors used linear regression models to test thehypotheses, which allowed for a global assessment of relationships among all analyzed variables. Dynamiccapabilities (DCs) framework guided the study.Findings– The study results show that FP benefits from LO-related behaviors. LO is an important stimulantof FP. Meanwhile, the authors did not classify market dynamism (MD) as a moderator of the LO-FPrelationship.Research limitations/implications– By design, the authors surveyed only MSMEs open to participate inthe survey, which potentially limits generalizability. Furthermore, future researchers may consider other typesof strategic orientations (SOs) to further explain the impact of multiple SOs on FP in specific industries.Originality/value– This article presents arguments that allow for recognizing LO as a strategicorganizational factor shaping FP.

  • Issue Year: 32/2024
  • Issue No: 2
  • Page Range: 216-232
  • Page Count: 17
  • Language: English
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