E-handel asortymentem sportowym – analiza funkcjonalnosci
E-COMMERCE OF SPORTS EQUIPMENT – FUNCTIONALITY ANALYSIS

Summary/Abstract: The author of the paper emphasizes the importance of e-commerce websites func¬tionality. The article discusses the criteria for the assessment of e-stores functionality and describes selected e-stores offering sports equipment. The results of the research into the functionality of these stores are shown on a number of charts. Finally, the paper presents con¬clusions drawn from the research, the ranking of e-stores and information regarding e-traffic generated by these websites.

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