IDENTIFYING (IN)CONGRUENCE AND TRACKING PRESUPPOSITIONS IN NLP: A LINGUISTIC APPROACH TO BSINESS COMMUNICATION
IDENTIFYING (IN)CONGRUENCE AND TRACKING PRESUPPOSITIONS IN NLP: A LINGUISTIC APPROACH TO BSINESS COMMUNICATION
Author(s): Cristina-Mihaela ZamfirSubject(s): Language and Literature Studies
Published by: Editura Universităţii de Vest din Timişoara / Diacritic Timisoara
Keywords: business communication; conflicting ‘parts’; linguistic presuppositions; sequential incongruity; simultaneous incongruity
Summary/Abstract: The aim of my paper is an analysis of how the technique of (in)congruence is used in business contexts. In NeuroLinguistic Programming (NLP), congruence is that state where our words, body language and actions all complement and point in the same direction. Incongruence may show itself externally in the clash between words and body language, and internally between representational systems. The paper also examines the role of linguistic presuppositions in helping us lead the person we are having a conversation with.
Journal: B.A.S. British and American Studies
- Issue Year: 2012
- Issue No: 18
- Page Range: 297-305
- Page Count: 9
- Language: English
