Effective Means of Enhancing Comprehension in Business Documents
Effective Means of Enhancing Comprehension in Business Documents
Author(s): Luminita TodeaSubject(s): Economy
Published by: Universitatea »1 Decembrie 1918« Alba Iulia
Keywords: business letters; semantic and pragmatic approach; politeness strategies; linguistic signals
Summary/Abstract: In recent years there has been an increasing awareness of the need for and the benefits of providing readily understandable business documents. Most corpus-based analyses have centred on the lexico-grammatical features of texts with less regard for functional and text-linguistic aspects. In this paper I will present some of the most effective techniques of lexical and syntactic text manipulation in order to enhance understanding of business letters and their politeness strategies. The results are related to the particular features of the type of discourse investigated and the specific socio-cultural factors involved.
Journal: Annales Universitatis Apulensis. Series Philologica
- Issue Year: 12/2011
- Issue No: 2
- Page Range: 435-446
- Page Count: 11
- Language: English