Икономическата култура като генератор на неравенства: поколенията в банковия бизнес
The Economic Culture as Generator of Inequalities: The Generations in the Bulgarian Banking Business

Summary/Abstract: This paper presents some results of case study with a Bulgarian bank, which has been privatized by an Austrian bank, conducted within the framework of a larger cross-national research. It analyses the generational differences between the Bulgarian managers which „split“ the Bulgarian economic culture (in its more concrete form of managerial culture) and lead to two cultural encounters: between young and older Bulgarian managers on the one hand, and between each of them and the Austrian managers on the other hand. The paper describes those two cultural encounters and discusses their preconditions and labour market consequences. The thesis defended here is that the market orientated economic culture which is of Western origin turns out to be a strategic competitive advantage of the Bulgarian labour market in the banking sector, thus causing labour market segmentation in two aspects: (1) between the young and the older generations of managers, the latter being socialised in the socialist period, and (2) between the young Bulgarian professionals socialised in the West and in Bulgaria. The processes of cultural encounters may develop inequalities at the firm level, as well as at the labour market level.

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