The Profile of Foreign Tourists Who Visit Cluj-Napoca
The Profile of Foreign Tourists Who Visit Cluj-Napoca
Author(s): Dorel Marius Pop, Marius LazinSubject(s): Economy
Published by: Risoprint
Summary/Abstract: Cluj-Napoca is a city situated in the heart of Transylvania, Romania. In the last few years the amount of foreign tourists who visit its attractions grew up consistently but no one knows who are actually these tourists. Through this survey we wanted to emphasize where do they come from, which are the means of transportation used by them to come here, why are they here, which are their habits concerning accommodation, booking and dining, the sources of information that essentially contributed in their decision of choosing Cluj-Napoca as their next destination and the top of their preferred tourist attractions. In order to reach our objectives, we conceived a questionnaire and then apply it in the Tourist Information Centre of Cluj-Napoca and a few downtown accommodation units using a sampler (established by “convenience sampling”) of 384 foreign tourists so the information collected and compiled is primary and actual. The enquiry took 6 months, from December 2008 until May 2009. To find out who are the foreign tourists which came to visit Cluj-Napoca, please cover the whole article, especially the section for “data analysis” and “conclusions”
Journal: Marketing From Information to Decision
- Issue Year: 2009
- Issue No: 2
- Page Range: 235-246
- Page Count: 12
- Language: English
- Content File-PDF