Rola ekoinnowacji w strategii działania przedsiębiorstw na przykładzie systemów zarządzania środowiskiem
The role of eco-innovations in business strategy as an example of environmental management systems

Summary/Abstract: The issue of eco-innovations, which are necessary to meet increasingly stringent regulatory requirements on environmental protection and create business and consumer attitudes, has been the subject of lively discussion in global economy. A great number of benefits are arising from the implementation of eco-innovations, e.g. reduction of negative environ- Rola ekoinnowacji w strategii działania przedsiębiorstw... 319 mental impact through pollution prevention methods, a more efficient use of natural resources and enhancing the competitiveness of enterprises, regions, and even the acceleration of economic growth. The purpose of this article is therefore to show the importance and role of eco-innovation in business operations as an example of formal environmental management systems.

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