Nowoczesny model zarządzania strategicznego – koncepcja badawcza
Contemporary model of strategic management – a research proposal
Author(s): Andrzej Kaleta, Anna Witek-CrabbSubject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: strategic management; research; success measures
Summary/Abstract: Despite the existence of multiple models of strategic management; there is a practical difficulty in implementing them. It is difficult to find a universal model of strategic management applicable in organizations of different types and industries. The goal of this paper is to present a research model of contemporary strategic management practices based on the pillars of: adaptability; direction and effectiveness. Usefulness of such a model will be verified by objective economic measures.
Journal: Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu
- Issue Year: 2016
- Issue No: 420
- Page Range: 129-140
- Page Count: 12
- Language: Polish