Contemporary model of strategic management – a research proposal Cover Image

Nowoczesny model zarządzania strategicznego – koncepcja badawcza
Contemporary model of strategic management – a research proposal

Author(s): Andrzej Kaleta, Anna Witek-Crabb
Subject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: strategic management; research; success measures

Summary/Abstract: Despite the existence of multiple models of strategic management; there is a practical difficulty in implementing them. It is difficult to find a universal model of strategic management applicable in organizations of different types and industries. The goal of this paper is to present a research model of contemporary strategic management practices based on the pillars of: adaptability; direction and effectiveness. Usefulness of such a model will be verified by objective economic measures.

  • Issue Year: 2016
  • Issue No: 420
  • Page Range: 129-140
  • Page Count: 12
  • Language: Polish