Wykorzystanie podejścia zwinnego z branży IT do tworzenia modeli biznesowych organizacji sportowych
The use of agile approach from IT industry for business model creation in sport organizations

Summary/Abstract: Agile approach is widely spread in the area of IT project management. Therefore, it seems worth considering using management sciences to exploit agile approach in order to produce new business models for sports organizations. The article attempts at finding answers to the following question: What could be referential methodology for building the business model of sports organization with the use of agile approach? The article is divided into: theoretical introduction, where the author presents findings of literature research, case study analysis and presentation of referential process of building business models of sports organizations with the use of approach.

• Details
• Contents