Szkoła zarządzania międzykulturowego
Społecznej Akademii Nauk
Intercultural Science in University of Social Sciences
Author(s): Robert SeligaSubject(s): Education, Business Economy / Management
Published by: Społeczna Akademia Nauk
Keywords: intercultural management; organizational culture; cultural trends; cultural paradigms
Summary/Abstract: The intensified pace of global integration, fueled by technological and economicforces, shows us that managers will increasingly have to interact with peoplefrom totally different cultures. Therefore the conviction exists that significant competitiveadvantage can be derived, provided that cultural considerations are adequatelyaddressed. This article describes the contribution of the University of Social Sciences tothe field of intercultural science.
Journal: Przedsiębiorczość i Zarządzanie
- Issue Year: 18/2017
- Issue No: 4.2
- Page Range: 85-95
- Page Count: 11
- Language: Polish