Comunicare strategică în operațiile militare moderne
Strategic communication in modern military operations

Summary/Abstract: In contemporary conflicts, the issue of legitimacy is analyzed at the level of the international community. States are now civilized if they can justify the legitimacy of their actions before the international bodies. A series of strategic changes in the contemporary era have made the process of communication as a form of influence of both the international scene and the operational environment, to become particularly important for the current military operations. Strategic Communication is a key parameter of the comprehensive Allied approach to international crisis management adopted in April 2009 at the NATO Summit. By adopting the StratCom concept, NATO seeks to strengthen the impact of the process at the strategic level. Communication, as a means of exerting influence on all actors present in the operational environment, becomes essential in the development of modern military actions carried out mainly in hybrid key.The capacity of the North Atlantic Alliance and the Member States to achieve multidisciplinary integration for better communication in support of the promotion of Allied and national objectives has increased substantially with the strengthening of the conceptual framework.At the operational level, however, Allied forces continue to face challenges since usually the StratCom doesn’t properly address the concerns of the military commanders at the operational and tactical level.

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