Neoliberalism in a Cognitive Key: Decoding the Deixis of Contemporary American Novelistic Discourse
Neoliberalism in a Cognitive Key: Decoding the Deixis of Contemporary American Novelistic Discourse

Author(s): Mihai Mindra
Subject(s): Culture and social structure , Theory of Literature
Published by: АЛФА БК УНИВЕРЗИТЕТ
Keywords: American fiction; Neoliberalism; cognitive narratology; deixis
Summary/Abstract: This paper discusses Dave Eggers’s A Hologram for the King (2014) in point of its engagement with neoliberalism. My close reading relies on cognitive narratology, specifically on story world spatialization criteria that are instrumental in the identification, within the literary discourse, of mental representations of distinctive fictional places. As illustrated below, by analyzing spatialization in Dave Eggers’s novel one can identify the author’s criticism of the neoliberal, global free flows of people, capital, and culture.

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