LEADERS’ LANGUAGE USE AND PERCEIVED TRUST IN LEADER: A QUANTITATIVE STUDY IN AN INTERNATIONAL CENTRAL EUROPEAN NON-PROFIT ORGANIZATION
The empirical study of trust in leader has manifested its in-tuitively appealing role as a fundamental characteristic of ef-fective leaders. Thus, the phenomenon and its antecedents have been a salient topic in recent management studies. The aim of this paper is to examine the relation between trust and its one of the most cited antecedent- communi-cation satisfaction (CS). Delimited by the Motivating Lan-guage Theory, the paper reveals the mechanism between the phenomena via conventional and SEM analyses in an Int’l sample. Empirical results confirms the significantly positive relation between leaders’ language use and trust in leader as mediated by CS.
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