Метафора как средство номинации в ИТ-сфере
Metaphor as a means of nomination in the IT field

Summary/Abstract: The article considers a characteristic feature of the lexicon of the computer sphere in Russian and Bulgarian - metaphorization as a means of nomination in the IT sphere. The terms and slang units formed in this way are not only an expressive linguistic means, but also a means of transmitting information to a special field of knowledge, are a means of cognition and an expression of national and cultural specificity. Metaphorical transference is carried out on the basis of associative external features, functions or actions. The change in the semantics of common tokens is associated with an object, phenomenon, process, etc., belonging to the field of IT and is carried out by linking the new and common, sometimes metaphorization occurs in English, the language from which computer terminology is borrowed.

• Details
• Contents