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Метафорические модели в сфере информационных технологий
Metaphoric models in the field of information technologies

Author(s): Diyana Nikolova
Subject(s): Language studies, Language and Literature Studies, Theoretical Linguistics, Lexis, Comparative Linguistics, Sociolinguistics, Cognitive linguistics, Computational linguistics, Eastern Slavic Languages, Philology
Published by: Шуменски университет »Епископ Константин Преславски«
Keywords: computer terminology; metaphor; metaphoric models; linguo-culture: IT sphere

Summary/Abstract: The article deals with the nuclear term of computer terminology computer, which is an anthropomorphic metaphor created on Eglish-American soil. Metaphorical transfer is one of the main methods of nomination and reflects the connection between cultural processes and language changes. The universal nature of this way of forming new concepts in the IT sphere and demonstration of its functioning as a mechanism of cognition, interaction of languages, consciousness and national-cultural specificity is reflected in conceptual metaphors computer-machine, computer-man, computer-mirror world.

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