Rola koopetycji w podnoszeniu konkurencyjności przedsiębiorstw – benchmarki działań koopetycyjnych w praktyce firm high-tech
Role of coopetition in improving enterprises’ competitiveness − benchmarks of coopetition in practice of high-tech companies
Author(s): Agnieszka Zakrzewska-BielawskaSubject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: competitiveness; coopetition; benchmark; high-tech enterprise
Summary/Abstract: Coopetition, that is simultaneous cooperation and competition between the same organizations, aims at bringing mutual benefit to both parties involved in the relationship. The achieved benefits translate into the increased competitiveness of coopetitors in attribute sense. Basing on the survey conducted on a representative sample of high-tech enterprises, due to the size and industry, it was stated that coopeting companies indicated a broader set of features that set them apart from their competitors, than those which did not coopete. The paper proposes patterns of coopetition with respect to the benefits achieved from these relationships and attributes of firms’ competitiveness.
Journal: Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu
- Issue Year: 2014
- Issue No: 363
- Page Range: 75-86
- Page Count: 12