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THE RELATIONSHIP BETWEEN INTEGRATION OF TECHNOLOGY – INCREASE CUSTOMER SPENDING – CUSTOMER SATISFACTION: MONKEY MODEL

Author(s): Mislav Šimunić,Marina Perišić Prodan,Ljubica Pilepić Stifanich / Language(s): English Publication Year: 0

The purpose of this paper is to determine a link between the integration of technology/technological solutions/applications in the hotel business and guest satisfaction on the one hand, and the integration of technology/technological solutions/applications in the hotel business and stimulation of guest consumption during their stay in the hotel on the other hand. The aim is to examine and identify key elements of the MONKEY model, which will accomplish the purpose of this paper. In this study the survey method was used. The research instrument was a structured questionnaire consisting of three parts: (1) integration of technology, (2) guest consumption and (3) quest satisfaction. The questionnaires were distributed to hotel managers and domestic and international hotel guests on the Opatija Riviera (Croatia). The results of empirical research and analysis form the basis for further modification of the MONKEY model which can directly be used for creating a policy of integrating technology in the hotel business and increasing guest consumption during their stay at the hotel as well as increasing their satisfaction during and after their stay at the hotel. The scientific contribution of the paper is reflected in the authors’ presentation of their own MONKEY behavioral model for the analysis of technology integration/technological solutions/applications in the hotel business viewed through the prism of the semantic approach. In this paper the authors present their views and the results of their own empirical research. The results of this research can be useful for hotel managers in order to contribute to improving the quality of the hotel offer and thus respond to the modern demands of the tourism market.

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“SOFT” PERSPECTIVE OF THE BUSINESS PROCESS ORIENTATION

Author(s): Aleksander Janeš,Rajko Novak,Armand Faganel / Language(s): English Publication Year: 0

The purpose of this paper is to represent practical approach on the empirically evaluated business process orientation (BPO) of the Slovenian power supply business. Within the empirical investigation, the level of BPO maturity was measured in the 19 organizations of the power supply business. The survey was focused on the top, middle and lower managers. As a measuring instrument, a questionnaire for the extended concept of process orientation with nine elements was used. The results of the BPO measurement shows that, despite this long-standing preoccupation with processes, certified management system and the computerization of operations, process maturity is not very high. Results suggested the opportunities for improvement, particularly for better use and exploit of information technology. Presented research is the first one which considers the BPO maturity in the Slovenian power supply business and therefore contributes to understanding of the ‘soft or intangible factors’ which have impact on the introduction, implementation and maintenance of Business process management (BPM). As a result, it is found that contemporary literature acknowledges the importance of business process (BP), BPM and BPO maturity of the organization. Therefore, scope of used terminology comprises; BP is included by BPM, which is further embraced by BPO. This research makes significant contributions to the literature and above all to scholars and practitioners who work professionally in this field and will find useful guidance for a better understanding of applying BPO and suitable maturity models in different industries.

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IMPORTANCE AND SATISFACTION OF EMPLOYEES WITH FACTORS RELATED TO JOB SATISFACTION: DIFFERENCES BETWEEN GENERATION X AND Y

Author(s): Eva Jereb,Marko Urh,Špela Strojin,Primož Rakovec / Language(s): English Publication Year: 0

Generation Y and Generation X already comprise the majority of the global workforce. Generation Y employees are different from those of prior generations. They have different expectations and bring different personalities and attitudes to the workplace, but share many of the characteristics of Generation X. In our study, we tried to identify whether there are differences between the importance and satisfaction with factors related to job satisfaction between Generation X and Generation Y. The target population in this study was limited to Generation X (1965-1980) and Generation Y (1981-1996) living and working in Slovenia. The questionnaire contained questions referring to (i) general data, (ii) work and working conditions, (iii) leadership and senior management, (iv) compensation and benefits, (v) career development, and (vi) technology. In order to examine the research, questions mean values and standard deviations of the responses to individual items were calculated and Paired-Samples T-Tests were conducted to examine the averages. The study results revealed that most of the job-related factors are important to members of Generation Y, and workplace satisfaction is low. The most important factor is leadership & senior management, the least important is technology and they are most satisfied with work and working conditions and least satisfied with compensation and benefits. The same goes for Generation X, which means that there is still a lot of room for improvements in all five job satisfaction factor groups of our study.

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A FRAMEWORK FOR THE QUALITY CONTROL MANAGER SELECTION BASED ON THE PIPRECIA AND WS PLP METHODS

Author(s): Gabrijela Popović / Language(s): English Publication Year: 0

Increasing demand for quality products has an impact on the rising significance of the role of the quality control manager. Recruiting a new quality control manager and his/her selection amongst a greater number of the candidates who have applied is a very complex task. There are a significant number of the criteria that a candidate should meet, which on their part affect the final ranking and selection. It is a very delicate decision because there is a very thin line separating a good choice from a bad one. With the aim of facilitating the process of the selection of a quality control manager, the application of the framework based on the PIPRECIA (PIvot Pairwise RElative Criteria Importance Assessment) and WS PLP (Weighted Sum method, based on the decision-maker’s Preferred Levels of Performances) methods is proposed in this paper. The applicability of the proposed framework is presented by a numerical example, where three decision-makers evaluate six candidates against the five evaluation criteria.

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ON THE INFLUENCE OF FINANCIAL EDUCATION AT FINANCIAL LITERACY

Author(s): Zuzana Kozubíková / Language(s): English Publication Year: 0

Accepting financial literacy, as one of the key competencies of the modern human, leads us to questions about the efficiency of financial education. The present paper seeks to determine the influence of economic education on university students and movements in their skills in financial education. It is based on a statistical analysis of the results before and after absolving the course. The research is concerned also in the changes in the attitudes of the course participants to the perception of the importance and self-appreciation of their own financial decision abilities. Particularly, recognizing the importance of being financially literate is determined as the fundamental factor for improving proficiency.

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IMPACT OF NON-LINEAR VOLATILITY IN STOCK-SPECIFIC RISK ON THE TURNOVER OF ACTIVELY MANAGED PORTFOLIOS

Author(s): Plamen Patev,Kaloyan Petkov / Language(s): English Publication Year: 0

Active investment has been established as one attractive approach for portfolio management. In order to achieve additional return – alpha, it requires investors to rebalance their portfolios often and to apply it for broader set of assets. However, as a result of such strategy portfolios could be exposed to an enormous turnover which leads to higher transaction costs. In many cases models with proven high-quality fail to provide the projected alpha because of alpha decaying caused by transaction costs of high turnover. Our paper is aimed to give more details about influence of stock-specific risk on turnover of active investments. We find that the ratio between target tracking error of the portfolio and stock-specific risk of an important factor in establishing the optimum turnover (and transaction costs). We investigate how this ratio is related with the turnover and how it influences the portfolio optimization process. We prove that changes in stock-specific risk causes managers to rebalance their portfolios in order to achieve their target tracking error. It is shown that these changes occur due to the non-linearity of stock volatility. We use GARCH model to measure the impact of short-term volatility shocks on the turnover of portfolio. Our findings confirm the importance of non-linear volatility for active portfolio turnover. Furthermore, we present empirical example for keeping turnover in desired level by adjusting the target tracking error of the factor portfolio.

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DO DEVELOPING COUNTRIES FACE THE “MIDDLE INCOME TRAP”? EVIDENCE FROM A NOVEL UNIT ROOT TEST

Author(s): Aycan Hepsag,Barış Erkan Yazici / Language(s): English Publication Year: 0

One of the recent and attractive subjects of the economic literature is the “middle income trap”. The condition of middle income trap is defined for the countries which are categorized as middle income countries failing to move up to the high income category because of their slow growth rates. The present paper investigates the existence of middle income trap for developing countries which are Algeria, Belize, Brazil, Botswana, China, Colombia, Costa Rica, Cuba, Dominican Republic, Ecuador, Fiji, Gabon, Guatemala, Guyana, Jamaica, Jordan, Malaysia, Mexico, Paraguay, Peru, South Africa, St. Vincent and the Grenadines, Suriname, Thailand, Turkey and Venezuela, employing a novel unit root test with smooth break and nonlinear adjustment proposed by [3]. We follow the methodology of middle income trap proposed by [5] and determine the United States as the reference country. The data set involves annual gross domestic product (GDP) per capita of developing countries and the United States for the period from 1960 to 2017. Then, logarithmic per capita GDP gap series of each country is calculated in order to test the middle income trap for developing countries. The empirical results indicate that Belize, Botswana, Colombia, Costa Rica, Dominican Republic, Ecuador, Guyana, Jamaica, Jordan, Mexico, Peru, South Africa, St. Vincent and the Grenadines, Turkey and Venezuela are in the middle income trap. Therefore, we find out an evidence of a middle income trap in 15 out of 26 upper middle income countries.

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THE LEARNING ORGANIZATION UNDERSTANDING IN DISRUPTIVE TIMES AND ITS IMPACT ON ORGANIZATIONAL PERFORMANCE: THE APPAREL INDUSTRY CASE

Author(s): Esmir Demaj / Language(s): English Publication Year: 0

Globalization or the rapidly changing economic environment is characterized by continual disruption and is shaped by the ever-changing conditions of the economy. Making use of the learning and knowledge concepts is among the most important conditions that provide enterprises the capability to become agile and quickly respond to change, thus earning a competitive advantage towards competitors. The Learning Organization concept has received increasing attention in organizational studies especially in the last two decades. It has emerged from the idea of “organizational learning”, but it differs as in addition to learning of the organization it includes learning within the organization too. It is clear now that knowledge acquisition and the transfer of this knowledge to the organizations used to shape their own future is of vital importance for enterprise survival, and this acquired knowledge is one of the important factors that reduces the risks of profit losses by increasing the management capabilities of enterprises. On the other hand, organizational performance measurements play a crucial role for managers to be able to carry out their managerial functions and activities. Organizational performance measurements give a good grasp of both quantitative and qualitative elements that affect the overall enterprise performance. In this way, possible problems of low performing units are revealed and tackled. The main purpose of this descriptive research is to measure the effect of learning organization understanding and framework on the organizational performance with special focus on the apparel industry. In this context, a questionnaire has been conducted to the personnel of the headquarters in some major companies operating in the apparel industry as a methodology used in this study to support our work. This study aims to shed light on the concept of learning organization and its applicability in the apparel industry as well as hoping that such a pilot study will contribute to the literature of Learning Organization and Organization Performance. In line with previous research in other sectors it results that there exists a positive correlation between learning and transferring the accumulated knowledge to various units of the enterprise and the increase in overall organizational performance of enterprises.

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MIGRATION AND MOBILITY OF QUALIFIED MILLENNIALS

Author(s): Alice Reissova,Jana Simsova / Language(s): English Publication Year: 0

Currently, many companies face the problem of a lack of workers, including the most highly qualified ones. Employers are very interested in whether today’s young people are willing to commute or even move because of work. The purpose of this research was to answer these questions. The research group consisted of 1082 students of Jan Evangelista Purkyně University in Ústí nad Labem (Czech Republic). Students from all faculties, i.e. Faculty of Social and Economic Studies, Faculty of Mechanical Engineering, Faculty of Science, Faculty of Arts, Faculty of Education, Faculty of Health Studies, Faculty of Art and Design and Faculty of Environment, were involved. A written questionnaire was chosen as the method. The data was collected and processed using STATISTICA software. The statistical methods of the Mann-Whitney U Test, Kruskal-Wallis test, and the comparison of the parameters of two binomial distributions were used to evaluate the questions. The results indicate that the respondents from individual faculties show a similar willingness to commute to a job or, more precisely, to the amount of time they are willing to spend on the way. Differences, however, are in the willingness to move, both within the country and abroad. In this aspect, the students of the Faculty of Art and Design show the greatest willingness to move. The comparison of the students’ attitudes by gender shows very interesting results. Women are statistically less willing to commute to work as well as to move within the country or abroad than men. Their un/willingness to move might be motivated by the fact that they plan to have children. Thus, the students were asked whether they plan to have children within 3 to 5 years after finishing their studies and their willingness to commute or move was evaluated taking this aspect into consideration. The students that are planning to start a family are less willing to commute to work for longer than 1 hour or to move within the country or abroad. Statistically significant differences were also found within gender. Women who are planning to have children prefer to work only in the place of residence and are unwilling to move (within the country or abroad). Men who are planning to have children show a more negative attitude towards moving abroad unlike those that are not planning to have children. It is also interesting that there are differences in students’ plans to have children depending on the type of faculty they are studying. Most often, the students that plan to have children in less than 5 years after graduation are from the Faculty of Health Studies, of Arts and of Education. On the other hand, the smallest number of students that are planning to have children study at the Faculty of Mechanical Engineering and of Science. This result of the research is influenced by the ratio of registered men and women in each faculty. Women are planning to have children more often than men.

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INFORMATION AND COMMUNICATION TECHNOLOGY AND THEIR INFLUENCE ON BUSINESSES GROWTH IN SLOVAKIA

Author(s): Marcela Hallová,Martina Hanová / Language(s): English Publication Year: 0

Progress in information and communication technology (ICT) has caused many structural changes such as reorganizing of globalization, economics or trade extension. Personal computers and the Internet provide the equipment and connectivity that allows companies to benefit from ICTs. The impact of ICT on business efficiency is the subject of many studies and statistical surveys. Some studies demonstrate a clear return on investment in ICT. Other surveys show the benefits of ICT, but there are no specificities, that lead to ICT efficiency maximization. Information and communication technology is a broad area, so we will focus mainly on the use of computers and computer networks, the use of the Internet and the promotion through the web site, which are partial parts of our survey. The survey focused on the agriculture section, because other economic activities are mapped relatively well by official statistical surveys. The findings of the research indicate progress in the use of computers and computer networks over a similar survey realized in 2009. It is also possible to claim this in the case of website promotion. However, it is still possible to conclude that agriculture is lagging behind in comparison with other economic activities.

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Starożytne uwagi o perswazji i jej przykłady

Author(s): Marian Szarmach / Language(s): Polish Publication Year: 0

The aim of this article is to outline a theory of persuasion, which is an important part of rhetoric. The Author concentrates in the first part on Aristotle’s, Cicero’s and Quintilianus’ criteria. In the second part there are several examples which illustrate the mentioned recommendations.

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Perswazyjny charakter traktatu Heraklita Alegorety Alegorie homeryckie

Author(s): Piotr Osiński / Language(s): Polish Publication Year: 0

Heraclitus’ The Homeric Allegories (Ὁμηρικὰ προβλήματα εἰς ἃ περὶ θεῶν Ὅμηρος ἠλληγόρησεν, Allegoriae Homericae) are the only apology of Homer and his poetry, which has survived to the present. Heraclitus’ aim was to convince readers that Homer, despite philosophers’ numerous accusations, was not a godless person and that his allegedly sacrilegious passages should be read as an allegory. Despite the fact that the Homer’s poems were widely commented by grammatists, Heraclitus was far beyond this practice not only thanks to his precise, non-Atticising style, but also the rhetorical and persuasive character of his treatise. This is especially visible in the treatise’s introduction and in the conclusion, which are closely related. Heraclitus’ oeuvre is an extraordinary work – the exemplary apology, in which the author demonstrated his rhetorical expertise as well as erudition. Heraclitus refutes the accusations of the Homer’s opponents and attacks two of them, Plato and Epicurus. He accuses them of immorality and stupidity. It is difficult to determine to whom the author addressed his work. However, its persuasive character suggests that the author might have desired to reach the widest possible audience of well-educated Greeks.

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Autorytet autora wypowiedzi jako pozawerbalna forma perswazyjna na przykładzie dialogów Platona

Author(s): Joanna Usakiewicz / Language(s): Polish Publication Year: 0

Referring to Plato’s dialogues, this text presents how the author’s authority influences the strength of persuasion. The matter is discussed from different perspectives: the authority of Socrates as the master-philosopher, the maieutic method as a process of a “deprivation” of authority, and the way Plato presented selected persons in his dialogues before he cited their words.

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Autorytety i oponenci w antycznym dyskursie lingwistycznym: casus Cratyli

Author(s): Hubert Wolanin / Language(s): Polish Publication Year: 0

This article contains an analysis and interpretation of a way how a narration is composed in Plato’s Cratylos. The main emphasis is put both on the personality of Socrates’ interlocutors and on their role in dramatic action – especially; on Socrates’ use of irony and on how he manipulates his interlocutors by leading a particular game of appearances as well as discrediting common; false opinions on the theme and its authorities.

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Techniki perswazyjne w mowie CyceronaPro Quinto Roscio Comoedo

Author(s): Marek Hermann / Language(s): Polish Publication Year: 0

This article considers the instruments of argumentation in Cicero’s speech Pro Quinto Roscio Comoedo based on the rhetorical triad: ethos; pathos and logos. The speech relates to the suit arising from a partnership formed by the famous Roman actor Quintus Roscius and Fannius Cherea. The first device; ethos; is responsible for evoking a favourable reaction in the audience. Cicero draws arguments in this domain from the history of the partnership and Roscius’ character. He shows Roscius as a righteous man; who is worthy of confidence; in contrast to Fannius; who is portrayed as an ugly creature. The second sphere; logos; covers logical means of persuasion: argumenta ad rem; argumenta ad hominem; argumenta e contrario; and subiectiones or syllogisms. These rhetorical instruments influence the minds of listeners in compliance with the demands of logos. The third element; pathos; is used in Cicero’s speech in defence of Roscius to a small extent. The essay examines one more rhetorical device; eikos; which means verisimilar or befitting. This device introduces into the speech significant details that work on several levels to enhance its credibility and emotional impact.

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Oblężenie Alezji i perswazja Cezara w mowie Kritognata (Gall. VII 77)

Author(s): Anna Zawadzka / Language(s): Polish Publication Year: 0

The fact that in the Commentarii de bello Gallico the Gauls themselves pronounce certain opinions and reflections on their own way of acting is by no means meant by Caesar to provide their self-portrait, but is yet another persuasive strategy used in order to prove his case before his Roman audience. Critognatus’ speech is of key significance in constucting the ideological message in Book 7 of Commentarii de bello Gallico. 52 B.C. marks a critical moment in Caesar’s conquest of Gaul, which united its forces under Vercingetorix in an effort to liberate Gaul from the Romans. The point Caesar attempts to make in Commentarii is that the source of the Gauls’ military success lies in their effective adoption and wide-scale implementation of Roman paradigms of war: key elements of Roman warcraft, such as engineering works, as well as the Roman concept of virtus, which involved perseverance in enduring adversities rather than impulsive attacking the enemy typical of the Gauls. Yet, the plan designed by Critognatus to maintain the besieged Alesia awaiting relief forces was utterly barbarian and, what was more, patterned on their ancestors (maiores): namely, cannibalism, described by Caesar as “extraordinary and nefarious cruelty” (singularis ac nefaria crudelitas). Thus Critognatus’ speech should leave no doubt that the Gauls’ adopting the Roman paradigms, as presented in Book 7 of Commentarii, is only superficial. Helpful in fulfilling their immediate aims, the Roman civilization did not in fact affect the Gauls’ genuine nature. Caesar’s intention was to provide Critognatus’s speech as undeniable evidence that the conquest of Gaul, which he had pursued for six years and which was contested by his political enemies in Rome, was not only bellum iustum, but also Rome’s civilizing mission and moral duty (fas).

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Gniew, rozpacz i strach – psychologiczne klucze do ludzkiej świadomości. Emocjonalne techniki perswazyjne w historiografii antycznej – wybrane zagadnienia

Author(s): Edyta Gryksa / Language(s): Polish Publication Year: 0

The role of emotions and feelings is still among the most popular themes in modern discussions. Emotional persuasion was well known in ancient times. Ambiguous statements; facial expression and gesticulation were important factors in personal contact. The article describes some passages from ancient historiography which refer to emotional persuasion; its role and results.

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Metody perswazji we współczesnych inscenizacjach antyku greckiego. Wybrane zagadnienia

Author(s): Grażyna Golik-Szarawarska / Language(s): Polish Publication Year: 0

The study presents a look at the practice of a Polish theatre in the first decades of the 21st century in a perspective of classical rhetoric as a research tradition. It includes also an analysis of two important Polish theatrical performances: Oedipus Rex (directed by Jan Klata; premiered on 17th October 2013 in The Narodowy Stary Teatr im. Heleny Modrzejewskiej in Krakow) and Oresteia by Iannis Xenakis (directed by Michał Zadara; premiered on 14th March 2010 in The Teatr Wielki – Opera Narodowa in Warsaw). The analysis searches for performative examples of modern staging of Greek antiquity with reference to the fact that tragic experience is regarded as a kind of aesthetic experience. Researchers and authors associate the persuasive character of a Greek tragedy staged in a post-dramatic theatre with a katharsis category and reference to Aristotle’s authority. A prime conviction is that an persuasive effectiveness of the Greek tragedy is gained thanks to a theatre articulation and understanding of anagnorisis category. The mentioned performances are examples of persuasive action which is concentrated on action effectiveness. The main emphasis within the analysis is on an attempt to outline persuasive methods which are used in performing pragmatics of a modern theatre for realizing the persuasive specificity of an ancient tragedy. The performances discussed here are based on new strategies of dramatization of the classics; such as rewriting; adaptation; devising; recycling and sampling; which are used by directors. This article describes methods of space creation in a modern theatre under the strict rules which leads back to the tradition of the scène à l’italienne and use of non-theatre space; where the rules in comparison to the Greek theatre are completely different. Furthermore; this article is an attempt to outline the participation of a modern spectator in both performances as well as to show evidence of theatrical criticism and a particular document – a protocol of memories.

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Βίος ὀρφικός w czasach rzymskich (I w. p.n.e.–IV w. n.e.)

Author(s): Mariola Sobolewska / Language(s): Polish Publication Year: 0

The aim of the article was to study the lifestyle of Orphics in the Roman period from 1 BC to 4 AD. This question was examined in four aspects; i.e. eating habits; dress code; sexual relations and attitude to law. The ancient authors pointed out that eating meat was forbidden to Orphics. The prohibition of anthropophagy was connected with Orpheus at the time. These prohibitions were explained not only by religious but also by health reasons. Orphics were obliged to wear linen clothes (also in a ritual situation). It is impossible to determine exactly how Orphics perceived women; sexual relations and marriage. Orpheus himself presented two different attitudes in this respect. Some sources also indicate that the Orphics respected peace; justice and human and divine rights. Apparently; they stood out in this way against the background of the whole Greek society.

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Dwadzieścia pięć lat studiów filologii klasycznej w Uniwersytecie Śląskim w Katowicach

Author(s): Tadeusz Aleksandrowicz / Language(s): Polish Publication Year: 0

The Department of Classical Philology at the University of Silesia in Katowice was established in 1991; but the beginning of its teaching and academic activity is dated to 1992. Professor Stefan Zabłocki was a founder and the first director of the department. His efforts met with the friendly support of the Dean of the Philology Department; Professor Jan Malicki and of the Vice Chancellor of the University of Silesia; Prof. Maksymilian Pazdan. The Silesian Circle of the Polish Philological Association was created in 1927 as an initiative of Inspector Wincenty Ogrodziński and Prof. Ryszard Gansiniec. The activeness of Upper Silesian classics was the result of the high level of the local educational system and later of the creation of new higher schools; especially the Silesian Medical Academy and the University of Silesia. Classical studies were established in favourable conditions also thanks to changes which took place 1990s. The development of classical philology in Katowice would not have been possible without a didactic support from Hellenists and Latinists from Krakow; Łódź; Opole; Poznań; Toruń; Warsaw and Wroclaw. The department has had its own didactic and academic staff for several years. Therefore it is possible to pursue studies of classical philology (bachelor’s; master’s degree) and Mediterranean studies (leading to a bachelor’s degree). It is also possible to do research in literary and linguistic studies as well as in ancient culture and its reception (especially in Byzantine literature and Neo-Latin texts).

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