Koopetycja w łańcuch dostaw
Variable and uncertain business environment requires the use of modern management concepts which enable to gain a dominant market position. Not without significance are developed over the years the mechanisms of cooperation and competition between stakeholders in a single industry. The new approach, however, necessitates more complex, especially more flexible solutions. One of them is the model of coopetition that uses both features of cooperation and competition between enterprises. This denouement is particularly desirable in the supply chain. The article presents a critical approach to the subject of coopetition relative to cooperation and competition based solutions.
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