ПРАВНИ ВЪЗМОЖНОСТИ ЗА ПРЕВРЪЩАНЕТО НА БЪЛГАР-СКИЯ ТУРИЗЪМ В СОЦИАЛНО ОРИЕНТИРАНА ИНДУСТРИЯ

Author(s): Petar Parvanov / Language(s): Bulgarian Publication Year: 0

Bulgarian tourism is one of the important industries for the development of the Bulgarian economy. In order for each industry to operate, it needs motivated staff, motivation not only for pay, but also for a number of other social factors such as continuing education, working conditions, additional health insurance, etc. It is the legal possibilities for doing so additional incentives are the subject of this text.

ČESKÁ PODOBA KONSOLIDACE DMO

Author(s): Andrea Holešinská / Language(s): Czech Publication Year: 0

The paper deals with the development of cooperation and the organisation of tourism in the Czech Republic which is currently undergoing changes. On the basis of forgein experience in the organization of destination management, the differences in the Czech system are highlighted. The 25-year-old process of forming the organization of tourism is described from the natural development pulled by demand through the “Czech Shortcut” to the consolidation of DMO in the form of the “Czech Deformation”. This represents the change in the structure of the organisation of tourism caused by supply side. The paper evaluates the current situation from the prespective of the DMO structure and of the cooperation among stakeholders in both the vertical and horizontal level. Finally, there is a prediction about the future direction of Czech DMOs. The paper is based on the own data research and questionnaire surveys.

Son Dönemdeki Teknolojik Gelişmeler ve Gastronomideki Kullanımları

Author(s): Arif Emre Erden,Evren Gümüş / Language(s): Turkish Publication Year: 0

The effort to reach better people has continued throughout history. Mankind has always been able to reach technologies that have been the subject of science fiction novels in the recent past, as a result of the imagination of more. As a result of this, the technology of technologies has developed rapidly in every field and has become a part of life. The act of eating and drinking, which is an indispensable necessity of life, has also taken its share from these options. It is possible to encounter many technological developments, products and applications in the field of gastronomy. Some of them are used in production, some in product development, and some in marketing of produced consumption. It is seen that the aim of responding to the needs of different times in the products, technology and data discussed in the study has been developed. For purposes close to today, it is seen that they operate to maintain the perception of thinking something from them, generally from things, without meeting their needs. This study aims to capture the ultimate in gastronomy, which emerges as a result of currents that shape people's expectations or results today. The previous structures in the literature on the subject are valid descriptively.

Turizm Planlamasında Toplumsal Katılım

Author(s): Fulden Nuray Küçükergin,Emine Balci / Language(s): Turkish Publication Year: 0

İdeal anlamda demokrasi anlayışının hedeflediği, “mahalli idarelerin aldıkları her türlü kararlar ile iş, işlem ve faaliyetlerinin, temelde varlık gerekçelerini oluşturan yerel halkın istek ve beklentileri doğrultusunda olması” şeklinde gerçekleşen bir yönetim olmaktır (Özdemir, 2011: 32). Kentlerin hızla büyüdüğü, buna paralel olarak problemlerinin de hızla arttığına dikkat edildiğinde, halkın birlikte hareket etmesinin, kendi bilgi ve deneyimlerini aktarmasının, bunun sonucunda da sorunları birlikte çözme davranışının ortaya konulmasının önemi her geçen an artmaktadır (Özdemir, 2011).

COMPETITIVE ADVANTAGES OF THE CZECH REPUBLIC FOR THE DEVELOPMENT OF MEDICAL TOURISM

Author(s): Monika HILŠEROVÁ,Dominika HRABALOVÁ,MARKÉTA KALÁBOVÁ,Antonín Dvořák / Language(s): English Publication Year: 0

Medical tourism is one of the forms of tourism with dynamic development in recent years. To determine the strategic development of the area, it is necessary to determine the strengths of the destination with regard to trends and opportunities that the market offers. The aim of this paper is to identify the competitive advantages of the Czech Republic in terms of medical tourism and answer the key question whether the Czech Republic has the prerequisites for future development. The evaluation was performed on the basis of a comparison of research reports of the Czech Tourist Board (CzechTourism) with international reports evaluating the competitiveness and position of the Czech Republic, namely the country reports of the International Medical Travel Journal, Euro Health Consumer Index, Travel and Tourism Competitiveness Index. Furthermore, the services offered for foreign tourists were evaluated. A price comparison of selected procedures was also included. Based on the analysis, the competitive advantages of the Czech Republic were determined. The identified competitive advantages show that the Czech Republic has good potential for the development of medical tourism. Based on a comparison of the main final reports of foreign and domestic organizations, it follows that the main competitive advantages of the Czech Republic in the field of medical tourism are almost zero waiting times and low cost of quality medical procedures and quality medical care.

CESTOVNÍ RUCH V DOMINIKÁNSKÉ REPUBLICE, JEHO AKTUÁLNÍ PROBLÉMY A BUDOUCNOST

Author(s): Aneta Krajíčková / Language(s): Czech Publication Year: 0

The Dominican Republic is the most-visited country in the Caribbean. The development of tourism is continuous and, in the future, it is still going to be one of the most important sectors that brings significant source of income for the country. The country's dependence on tourism causes and is going to cause problems in economic, social and environmental areas. The aim of this article is to analyze the current situation and to identify problematic aspects of tourism and possibilities of future development based on an interview with the country's leading tourism expert. Among the most critical identified are water management, which overlaps only to tourism, but also to agriculture and the protection of natural resources, ownership of recreational facilities or the security of the country.

DESTINATION MANAGEMENT, EVENT TOURISM, COMPUTERS AND SLUŠOVICE, INSPIRATION FROM HISTORICAL CONTEXTS

Author(s): Josef Botlík,Milena Botlíková / Language(s): English Publication Year: 0

The aim of the performed analysis was to identify and compare traces of destination and event management based on a historical analysis of dominant regional entities, specifically JZD Slušovice and its activities in the 1980s. Regional analyzes rely on a wide range of tools. Historical comparison is a method that allows to identify and modify "already known". Based on this method, historical precedents of destination and event management were identified, especially links between dominant regional subjects and interests determined on the basis of political and social, artificially created concepts, applicable also to contemporary destination and event management. An economic calculation using the "German tank problem" method (Goodman, 1954) proved the importance of computer production in the JZD Slušovice, the subsequent economic prosperity created a background for "nonproduction" activities. The identified targeted influencing of the social and cultural development of the region (by an economically dominant entity) can be meaningfully compared with the forms of current destination and event management. Due to the unavailability of statistical data from the analyzed period, the data were taken from contemporary sources, or from references to these sources, it was not always possible to verify the data.

Nieobowiązkowe elementy planowania przestrzennego i ich rola w zarządzaniu strategicznym na przykładzie Łodzi

Author(s): Anna Aneta Tomczak,Robert Warsza / Language(s): Polish Publication Year: 0

The paper discusses the non-mandatory elements of spatial planning and their role in strategic management. These, if properly shaped, can result in effective urban policy. The described individual components are necessary exaggerations and planning provisions that are most often absent from the formal documents, although they should be included as arguments to support the choices made by the local government authorities. Operational planning elements are essential in today’s urban management process. The most important of these include: (1) defining objectives in planning acts or their amendments, so that the documents are not just a formality, but can also be useful as an effective starting point for spatial operational policy; (2) identifying priorities, i.e. outlining the sequence of events; (3) coordination between parallel, social, economic and business activities, which should be mutually beneficial as a result of planning decisions. It is also important to have transparency when transferring the overall development goals into simple activities that, if executed together and in the right order, can produce the effects of a clear transformation of the urban space. These activities should be a component or a direct result of each planning study, regardless of its scale and impact. This chapter points out the optional elements of planning, using the city of Lodz as an example, indicating the direction of the city’s development based on a consciously chosen model of transformation, defining time perspectives and the zoning and sequence of investment activities. It also draws attention to the need to devel-op and implement greenery planning standards, identify local places of social integration, and achieve small potentials in the urban spatial policy.

Resilience of Poland's economy to external shocks: A comparative study of tourist arrivals in relation to Lithuania, Spain and Portugal

Author(s): Justyna Majewska,Szymon Truskolaski / Language(s): English Publication Year: 0

Purpose: The chapter explores the resilience of Poland’s economy to external shocks, focusing on the tourism sector. It aims to compare the impact of various crises, such as the financial crisis, sovereign debt crisis, COVID-19 pandemic, and the war in Ukraine, on tourist arrivals in Poland, Lithuania, Spain, and Portugal. Design/methodology/approach: Employing a Vector Autoregression (VAR) model and Impulse Response Functions (IRFs), the study analyses the effects of these crises on Gross Domestic Product (GDP) and foreign tourist arrivals (ARR). Data from the Eurostat Dissemination Database, spanning from Q1 2006 to Q4 2022, is used, with adjustments for seasonality and crisis-specific dummy variables. Findings: The research reveals notable differences in how these economies, with varying tourism dependencies, respond to external shocks. Tourism-dependent countries like Spain and Portugal exhibited greater sensitivity in their GDP and ARR to these shocks compared to less reliant countries like Poland and Lithuania. Research limitations/implications: The study’s scope is limited to four European countries and specific crises, suggesting the potential for broader future research. Practical implications: The findings offer valuable insights for policymakers and tourism industry stakeholders, aiding in the development of strategies for crisis mitigation. Social implications: The chapter underscores the importance of resilient economic structures and policies in mitigating the broader social and economic impacts of crises. Originality and value: This chapter provides unique insights into economic resilience in the tourism sector during crises. Its comparative analysis across different European countries offers valuable perspectives for economists, policymakers, and researchers in understanding the dynamics of economic resilience and crisis management in tourism-dependent economies.

Substitution of tourism trips as a result of the COVID-19 pandemic—an empirical verification

Author(s): Agnieszka Niezgoda,Ewa Markiewicz / Language(s): English Publication Year: 0

Purpose: The aim of this chapter is to empirically verify the thesis (set out in the previous work) regarding the substitution changes in the tourism market caused by the COVID-19 pandemic. The question was posed as to whether the travel substitution caused by the pandemic concerned substitution internal or external to the offer of the tourism market. Design/methodology/approach: Qualitative research was conducted on the supply side and the demand side of the tourism market. The supply-side research comprised a direct (non-standardised) interview among representatives of the three main tour operators organising tourist trips on the Polish market. The demand study used a direct standardised interview method using an interview questionnaire. Findings: The results of the research showed internal substitution processes in the tourism market triggered by the COVID-19 pandemic. The changes affected trips to a slightly greater extent in 2020 than in 2021. The research showed lower external substitution, meaning that during the pandemic consumers did not want to give up tourism trips. Research limitations/implications: The research confirms the findings of other authors that the pandemic treated as a transformative force in tourism and hospitality, while the relatively short time after its end prevents long-term conclusions. Practical implications: The results can be used by service providers, to anticipate changes caused by contingencies, as well as to predict trends in tourism product design. Social implications: The research indicates the direction of change that a pandemic may provide a starting point for further observations. Originality and value: Most of the analysis is limited to quantitative phenomena related to the reduction of tourism trips as a result of the COVID-19 pandemic. The originality of the article is based on the analysis of the substitution processes in the tourism market by internaland external substitution. The added value is the simultaneity of the study on both the demand and the supply side of tourism.

Komu (do szczęścia) potrzebna jest turystyka? Relacja z dyskusji

Author(s): Marzena Makowska-Iskierka / Language(s): Polish Publication Year: 0

The article reports on the discussion on “Who needs tourism (to be happy?)”, conducted by participants at the XXXIX Seminarium Terenowe national conference, “Warsztaty z geografii turyzmu”, which took place in Łódź on 22–23 September 2023. During the debate, attention was paid to the benefits of tourism development for various entities: tourists, tourism entrepreneurs and residents of the visited areas. The title question was also addressed to ChatGPT.

Od Redakcji

Author(s): Marzena Makowska-Iskierka,Jolanta Wojciechowska / Language(s): Polish Publication Year: 0

Turystyka i rekreacja jako forma terapeutyczna dla osób z otyłością

Author(s): Katarzyna Piatnica / Language(s): Polish Publication Year: 0

Obesity is one of the chronic diseases. It is a major problem not only for health but also for society. Problems associated with obesity not only contribute to the development of various health complications, but also have negative consequences on quality of life and well-being. There are many forms of tourism and recreation that can be used to help treat obesity and offset its psychosocial effects. Therapeutic forms of tourism and recreation can contribute both to improving physical fitness and circulation, as well as lowering body weight, but can also significantly improve mood, raise self-esteem and thus restore a sense of being a full member of society. The study used a survey method which covered those struggling with obesity. In the light of the research, there seems to be a lack of education regarding the therapeutic value of tourism and recreation. The study showed that such people are mostly unaware of the benefits that can come from practicing dedicated forms of tourism and recreation.

Aktywność turystyczno-rekreacyjna kuracjuszy Uzdrowiska Wieniec-Zdrój podczas turnusów rehabilitacyjnych

Author(s): Patrycja Lis / Language(s): Polish Publication Year: 0

The aim is to analyze the free time of patients at Wieniec-Zdrój Spa, located in the Kuyavian-Pomeranian Voivodeship. The research interests include issues such as patients’ free time, its quantity and method of use. The free-time behavior of patients on rehabilitation was observed, both in the spa area and during sightseeing trips. An important element was the classification of the activities of patients and the creation of an original typology of residents visiting health resorts. The research shows that the tourist and recreational activity of patients is diverse and depends on many factors, as residents try to spend their free time actively. The following research methods were used: a diagnostic survey (the tools were a survey and interview questionnaire), participant observation and photographic documentation.

Interaktywna mapa parków kulturowych w Wietrzychowicach i Sarnowie

Author(s): Maja Kulesza / Language(s): Polish Publication Year: 0

This article outlines the subject of the Kuyavian megaliths located in the Kuyavian-Pomeranian region of Poland. The basic concepts were explained, the origin and history of the tombs were described. Then, the process of creating an interactive map of the megaliths located in the cultural parks in Wietrzychowice and Gaj Stolarski and in Sarnowo was presented. The StoryMaps application was created on this basis.

Kolonizacja czy już urbanizacja turystyczna? Próba szczegółowej analizy stanu przekształceń przestrzeni turystycznej na przykładzie dzielnic i jednostek funkcjonalnych miasta Kołobrzeg

Author(s): Mariusz Miedziński / Language(s): Polish Publication Year: 0

The city of Kołobrzeg is the largest health resort in Poland and at the same time one of the most important tourist centers (along with Warsaw, Krakow and Tricity). The volume of recorded tourism results from the exceptionally intense concentration of accommodation facilities and the level tourist colonization reached. In the light of research conducted in Kołobrzeg, part of the area of tourist colonization subspace is being transformed into tourist urbanization subspace. Research on the process of transformation required the use of detailed geodemographic data regarding the location of registration addresses and the distribution of population according to statistical units and census districts. The obtained geodemographic data are consistent with the issues of research on the scale of the expansion of the tourist accommodation base, as well as the location and use of existing housing and apartment resources across time. This has made it possible to geolocate places and areas of registration for residents and examine changes in the population distribution for nine districts in the years 2017–2023. As a result of the detailed research, an attempt is made to extrapolate the expansion of Kołobrzeg for residents and possible changes in the capacity of tourist accommodation: 2023–2035. The results confirmed changes to tourist space and the progressive functional specialization of individual districts. It should be emphasized that ongoing changes in its tourist space are closely related to changes in the city’s socio-economic profile and its functional transformation. Kołobrzeg is therefore a very interesting case study of the rapid socio-economic development of a previously monofunctional medium-sized settlement which, despite the negative effects of the COVID-19 pandemic and changes taking place in the socio-economic and political environment (e.g. the war in Ukraine), is constantly expanding its importance on a national scale and in particular in Central and Western Pomerania.

Media społecznościowe jako narzędzie marketingu na przykładzie pięciogwiazdkowych hoteli w Gdańsku

Author(s): Julia Pyrka / Language(s): Polish Publication Year: 0

The aim is to present, discuss and compare methods of managing social media profiles (Facebook and Instagram). Five-star hotels in Gdańsk were selected for the research and prove that the basis for managing an effective social media profile is consistency, proper promotion and clarity of publication, and that these have an impact on the results achieved. Data collected from hotel profiles on social media were collated, compared and analyzed. Based on the collected information, the engagement rate was calculated, allowing for an objective assessment of how the content published by the profiles is perceived. The aspects discussed in the article were intended to show what mistakes hotels make in managing their social media profiles and how they can mitigate them.

O znakach naturalnych w turystyce, problemach ich interpretacji i symbolach warunkujących zasady postępowania po wystąpieniu wybranych zjawisk

Author(s): Armina Kapusta / Language(s): Polish Publication Year: 0

The article aims to analyze an issue in tourism semiotics – the interpretation of selected natural signs that travelers may encounter during their journeys. In many cases, tourists fail to react appropriately to natural signs, even those indicating health or life-threatening hazards. They have not got into the habit of reading signs that inform them about risks and guidelines for dealing with them. Due to the sense of carefreeness during vacations, tourists often passively await a reaction from tourism organizers, who then face the challenge of taking actions tailored to the different abilities of tourists to interpret signs, as well as the lack of standardization of some associated symbols. The selection of signs for analysis is subjective, based on observations made during tourist trips, work with tourists and tourism students. It also relates to current issues as climate change.

Potencjał turystyki astronomicznej w Polsce na przykładzie obiektu Gwiezdne Dolistowie w Bieszczadach

Author(s): Igor Dylak / Language(s): Polish Publication Year: 0

The article focuses on the presentation of astronomical tourism and its potential in Poland, as well as the example of Gwiezdne Dolistowie in the Bieszczady Mountains. It also outlines the activities that can be undertaken to practice astro-tourism and presents some unknown concepts in the field. The results of surveys conducted among the guests of the facility and random individuals, gave the most reliable basis for assessing the potential. The article formulates the author’s definitions: astro-tourism farm, astro-tourism product, astro-tourism potential.

Czarnobylska Strefa Wykluczenia jako atrakcja turystyczna

Author(s): Mateusz Bryś / Language(s): Polish Publication Year: 0

The aim of the article is to present the development of tourism in the Chernobyl Exclusion Zone and to answer the question why this place has become a tourist attraction. A form of tourism called ‘dark tourism’ will be described. Then the effects of the disaster at the Chernobyl power plant and how this event has become the basis for the transformation of the Chernobyl zone into a tourist attraction will be presented. By analysing research on those who have travelled to Chernobyl, the type of tourist and their motivations for travelling to the exclusion zone will be given. Statistical data showing the development of tourism is analyzed and the offers of travel agencies presented. Specific rules related to traveling to this place are also described.