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ЗА ЕДИН ТИП ТЕМАТИЧНА СТРУКТУРА „ЗИГ-ЗАГ“ В РАЗГОВОРА ПОСРЕДСТВОМ VOIP ПРИЛОЖЕНИЕТО VIBER

Author(s): Andreana Eftimova / Language(s): Bulgarian Publication Year: 0

In large number of social media and mobile applications, a new hybrid oral-writing formation is emerging, which is called from linguists written spoken speech with similar features to both written and oral speech, but also having its own distinctive features. This study will illustrate the thematic structure of a conversation using the VoIP application Viber to highlight the most common model of a zig-zag themed organization and its specifics. The results of the analysis show that in the fragmented arrangement of the topics, in the frequent insertion of new topics, the conversation through Viber is closer to the oral conversation. The zig-zag thematic structuring model is so widespread that the application provided a technological tool to "recall" an earlier cue, which was replied with a delay as new topics came into the conversation. Understanding the specifics of written conversational speech optimizes real-time communication applications to eliminate or at least reduce communication noise through the Viber VoIP application.

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ЕЗИКОВИ ИНСТРУМЕНТИ ЗА ПРИВЛИЧАНЕ НА ПОПУЛЯРНОСТ, ИЗПОЛЗВАНИ ОТ ДИГИТАЛНАТА ЖУРНАЛИСТИКА

Author(s): Vladimir Dosev / Language(s): Bulgarian Publication Year: 0

The primary aim of this paper is to describe some of the most popular language tools used by journalists to increase the visibility of their articles online. The paper focuses on the importance of the headline in the digital journalism. Click-bait is a new term in the theory of journalism and it describes a headline which tempts the reader to click on the link and to read the whole article. Click-bait is often associated with headlines which are especially sensationalized. The paper investigates various language tools to make a headline sensationalized. The object of discourse analysis are articles about corona virus, published in some of the biggest Bulgarian information sites in the last 6 months.

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ФРАЗЕОЛОГИЗМИ С КОМПОНЕНТ „ПАРИ“ В БЪЛГАРСКИЯ И В РУМЪНСКИЯ ЕЗИК

Author(s): Vladislav Marinov,Anita Todoranova-Dushkova / Language(s): Bulgarian Publication Year: 0

Current paper analyzes phrasemes with the component ―money‖ in Bulgarian and Romanian languages. The similar life conditions on both sides of the Danube are reflected in the phrasemes in Bulgarian and Romanian languages. The variety of similar features in the linguistic and cultural aspect is a preposition for phrasemes-calques presence, and the direction of calquing cannot be determined, ie. to identify the language in his capacity as a source. It has been registered phrasemes analogues – phrasemes that differ in one or more components, but their basic structure and lexical meaning are the same. It has been reported greatest number of the unique phrasemes, and the topic of interest are differences in the lexical meaning of the analogues, which are motivated by the different perception of the reality.

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ТЕРМИНОЛОГИЧНАТА „МИГРАЦИЯ“ В БЪЛГАРСКАТА И РУСКАТА ИКОНОМИЧЕСКА ТЕРМИНОЛОГИЯ В ДИГИТАЛНАТА ЕПОХА

Author(s): Radostina Stoyanova / Language(s): Bulgarian Publication Year: 0

The tendency towards interdisciplinarity in economics in the digital age stretches and redefines the conceptual boundaries of economic terminology. The present article discusses the phenomenon of termonological migration in the latest Russian and Bulgarian economic literature. Monotypicity of the mechanisms of migration is shown to be one of the most productive phenomena of secondary terminological nomination. The article analyzes the concepts of interdisciplinary term, reterminologization, transterminologization, and transdisciplinarity.

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TECHNOLOGIES IN ENGLISH LANGUAGE TEACHING AND LEARNING

Author(s): Sylvia Yohanova / Language(s): English Publication Year: 0

Technology has transformed almost all sectors of our life. The inclusion of digital technology to the learning environment in the educational systems around the world has become a necessity. A digitally supportive, empowering educational institution is much better oriented to success in social terms, especially in a period of crisis. The paper analyses the various technological aids used in English language teaching and learning and the characteristics of teachers using them. It also highlights the ways technology impacts the teaching process both in positive and negative aspects. At the end some common learning applications are reviewed.

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Une bonne entente : la théorie comme un outil dans l'apprentissage pratique de la traduction

Author(s): Laura Fólica / Language(s): French Publication Year: 0

This article deals with the importance of a theoretical training for college students in Translation from the very moment they start to translate, bridging thus the gap between the two terms that common sense tends to set apart – theory and praxis. Aided by Pierre Bourdieu’s sociology of symbolic goods and by means of a questionnaire, the author analyzes the representations of translation of a group of young students beginning their grade at the Pompeu Fabra University of Barcelona, where „Fundamentals of Translation” is an obligatory subject placed at the onset of their freshman year. The author argues that the theoretical reflection about their translating praxis encourages them to reconsider their own representation of the profession, which remains, in fact, very similar to that of the common sense.

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Les méthodes possibles de l’évaluation de la formation au métier de traducteur technique

Author(s): Nataliya Gavrilenko / Language(s): French Publication Year: 0

The problem of evaluation of the translation engrosses the minds of many researchers, however, the general criteria for the evaluation of the translation, in our case, the translation of specialized discourse, is not developed until now. Many researchers attempt to develop the criteria for evaluation, which will help to assess the translations and, consequently, the activity of a translator. The analysis of studies where this issue is discussed has allowed the author to identify three different approaches: evaluation of translation by translatologists, evaluation of translation that was made at enterprise and evaluation criteria while teaching translation. In this study, the author is interested in the evaluation of translation while teaching. However, this assessment is based on the translatologists’ and translation employer’s requirements.

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La compétence interculturelle des jeunes traducteurs : exemple de l’Université de Craiova

Author(s): Anda-Irina Radulescu / Language(s): French Publication Year: 0

Equally confronted with students’ lack of general knowledge and with a continuously reduced interest in the translator’s job, the author tries to find solutions to this insufficiency and organize her lectures in order to meet the increasing requirements of this profession as well as to answer the university students' needs focused on the practical side of translation rather than the theoretical one. Therefore the correlation between the general and specific competences of translators are reconsidered, at the bachelor and master level, by granting a more important place in students’ training to the cultural competence, crucial in achieving a good translation. Besides increasing the number of hours of practical courses of foreign language and civilization, the introduction of internships for the young translators would be beneficial, would ensure their progress and would help them reach a satisfactory level of performance faster.

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La visioconférence au service de la didactique de la traduction : co-enseignement électronique prometteur dans le cadre d’un projet pédagogique commun

Author(s): Michel Politis,Elisa Hatzidaki / Language(s): French Publication Year: 0

Over the last few years, new information and communication technologies have been a breeding ground for development and exploitation. Such a progress couldn’t be indifferent to Translation Studies, which are the ultimate field of linguistic and cultural contact. Within the framework of a joint experimental project, the authors carried out a distant, simultaneous, translation teaching course through videoconferencing between two teachers and two classes located at different places: Corfu and Montpellier. The results of this co-teaching project met their expectations and proved the pedagogical benefits of audiovisual technologies, as an innovative teaching method, but also showed its restrictions and constraints.

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Du bon usage du «client impur»

Author(s): Alina Pelea,Iulia Bobăilă / Language(s): French Publication Year: 0

Starting from the authors’ experience as teachers of translation – in the broadest sense of the term – in the well-defined context of an Applied Modern Languages Department, they set to highlight the advantage of using similar and consistent methods in order to make students understand the common as well as the specific mechanisms of the different types of translation: translation from L1 into L2 and from L2 into L1, sight translation, specialized translation, consecutive interpretation. It has been their contention that students should be able to grasp the complementarity between the different disciplines involving translation. Moreover, teachers should make them aware of the need to acquire various skills – among which that making an objective self-assessment – in order to meet the demands of the job market. The authors’ work focuses on the benefits of self-assessment at each stage of the training of translators and on how they approach it in class depending on the type of translation taught. A questionnaire sent to students complements their perspective.

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Traduire la vitiviniculture : du défi aux acquis

Author(s): Liliana Foşalău / Language(s): French Publication Year: 0

Translating wine and its culture is certainly an exciting subject, through its complexity and the problems that it raises. The present study gathers and outlines several topics related to a lexical journey that is not only specialized, but also multidisciplinary, cultural and sometimes artistic – in a very generous sense. The author first focuses on the possibilities of rendering into another language the belonging, the qualification and the spatial identity of vineyard and of wine. She then adds considerations and examples concerning the jobs and objects related to the wine, and, last but not least, the descriptive discourse, which gives value to the previous aspects. This study is the result of a research the author set out four years ago as part of a translation practical course (2nd year students specializing in translation), but also the continuation of a research carried out within the UNESCO Chair 'Culture et Traditions du Vin’ at the Burgundy University.

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De l'esthétique vers l’éthique dans la traduction. L'idiolecte du traducteur, le contrat de lecture et « autres plaisirs minuscules »

Author(s): Magdalena Mitura / Language(s): French Publication Year: 0

Translation of a literary text implies the repetition of the creative act. Therefore, its result inevitably shows traces of the translator’s subjective approach in the new artistic project. The objective of this study is to present how the recurring choices made by the translator with regard to personal pronouns, inter- and intra-phrasal cohesion, as well as transfer of social and cultural elements, affect communication between the author of the original work and projected reader of the text. Final evaluation of the target text is based on criteria suggested by Antoine Berman that is poeticity and ethicity.

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L'histoire des traductions en hongrois de « Tartuffe » et de « Ainsi va l'carnaval »

Author(s): Jenö Farkas / Language(s): French Publication Year: 0

Starting from a corpus of successive translations of Moliere's and Caragiale's comedies, the aim of this article is to demonstrate that modern translations / adaptations disregard the canons of present day translatology, inclined towards more and more abstract theoretical approaches. Translation practice in the area of theatre goes beyond theory and contains - maybe better than other forms of literary translation - the new acquisitions of contemporary cultural reception. Willingly or not, today's spectator/consumer asks for the renewed adaptation of past authors. If the conservation of theatre in the new millennium is at stake, one should also understand the necessity of daringly reinventing the well-known world playwrights.

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Pertinence de Mme de Staël pour l'esprit des traductions du XXIe siècle

Author(s): Ramona Maliţa / Language(s): French Publication Year: 0

The paper expresses a point of view about the liaison (never dangerous!) between the history of translation and the axiological theory about the formation of aesthetic canons via translation. One of the activities carried out by the Coppet Group, whose spokesperson has been Mme de Staël, is translation, cultivated in order to demonstrate the need to conceive literature differently. In their effort to connect the literary and aesthetic movements of Western Europe (the budding Romanticism), the members of the Coppet Group back up their writings with translations.

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Peut-on (vraiment) re-créer la chanson de Brassens par la traduction ?

Author(s): Anda-Irina Radulescu / Language(s): French Publication Year: 0

This study has a double aim: a) a theoretical one – to establish the criteria according to which the author considers that a translation is a re-creation of an original text, in this case, of one of Brassens’ songs, and b) a practical one – to analyze the variant translated by Vulpescu, using Reiss’ reading grid for translation. The author considers Vulpescu’s translation to be a very successful one, owing to his own artistic skills and particular empathy with Brassens, as well as to his vast experience as a translator.

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Traductions sur le marché. Éthiques multiples

Author(s): Izabella Badiu / Language(s): French Publication Year: 0

Today it would seem appropriate to talk about ethics in the plural, taking into account all the actors involved in the process – translator, publisher, author and audience. In the same spirit, the profession needs to be looked upon from the perspective of the market. This study proposes an outline of the Romanian ethics in translation giving two recent yet opposite examples: a philosophical text and a crime novel. In terms of method, the author focuses on translatology accompanied by sociological remarks on translation in order to depict the state of play between the various ethics involved, from the decision to publish a translation down to the sale figures.

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Le rôle de la dérivation impropre dans la traduction médicale du roumain vers le français. Le cas des adjectifs employés adverbialement dans les textes du domaine ophtalmologique

Author(s): Eugenia Arjoca-Ieremia / Language(s): French Publication Year: 0

Starting with the second half of the 19th century, Romanian medical terminology has undergone a process of modernization under the influence of French. Romanian medical terms borrowed from French have undergone a process of adaptation to the rules of Romanian valid for all other neologisms. Moreover, certain simple or compound adjectives, such as macular, papilar, ultrasonografic, angiofluorografic, parapapilar, etc. can be used as adverbs without any formal modification. The aim of this study is to examine different possibilities of translating into French such adjectives used as adverbs as a result of inadequate derivation. The corpus of examples comprises texts belonging to the ophthalmology field.

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La traduction des documents audio-visuels : volet indispensable dans la formation des traducteurs

Author(s): Mariana Pitar / Language(s): French Publication Year: 0

Audio-visual translation is part of general translation which is, unfortunately, ignored in the teaching of translation and the translators' training. There are a lot of distinctions between the translation of a written text and that of audio-visual documents. These distinctions are the result of different semiotic codes involved in this type of translation. If the text translation accomplishes a transposition from a written text to another written text, in the case of the audio-visual translation, this happens from the oral to the written code, simultaneously containing verbal, auditory and visual information. This kind of translation requires special skills, such as literature translation, specialized text translation as well as technical skills.

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Stratégies de transport culturel dans la traduction du roman « Notre Dame de Paris » de Victor Hugo

Author(s): Petronela MUNTEANU / Language(s): French Publication Year: 0

This article concentrates on literary translation and intends to offer a brief outline of the strategies of cultural transport used in the translation of the hugolien novel Notre-Dame-de-Paris within the Romanian space. The methodology employed consists of comparing the source text with some Romanian versions, approaching the problems of translation raised by certain sequences (non-existent cultural entities in the Romanian culture, terms which relate to sociopolitical organization, the name of holidays, public services, proper nouns, verbal expressions). From the very first page of the novel, the Romanian translators are faced with several problems because of the cultural elements contained in the text. To draw a successful correspondence between sociocultural connotations, the Romanian translators have to possess language and linguistic skills and they must master the use of the right translation strategies.

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La traduction – point de convergence de plusieurs identités. Le cas d’Amin Maalouf

Author(s): Florina Cercel / Language(s): French Publication Year: 0

This study reflects the author's concerns regarding translation techniques and strategies emerging from translation ethics which, according to Antoine Berman, consists of preserving the foreign character of the original text. This preoccupation materialized in a comparative study of the Lebanese writer of French expression Amin Maalouf’s novel "Le Périple de Baldassare" and its Romanian translation by Ileana Cantuniari. The theoretical references concerning translation as comprehension of identity, culture and thought will be applied in the analysis of the translation strategies and problems posed by the original text.

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